
| Serial Number | 99278880 |
| Word Mark | EST. 2013 GÜERO'S BAJA STYLE CEVICHE BAR |
| Filing Date | Friday, July 11, 2025 |
| Status | 641 - NON-FINAL ACTION - MAILED |
| Status Date | Wednesday, December 3, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | Salsa; Tostadas |
| Pseudo Mark | ESTABLISHED TWO THOUSAND THIRTEEN GUEROS BAJA STYLE CEVICHE BAR |
| Pseudo Mark | ESTABLISHED TWO ZERO ONE THREE GUEROS BAJA STYLE CEVICHE BAR |
| Pseudo Mark | ESTABLISHED TWENTY THIRTEEN GUEROS BAJA STYLE CEVICHE BAR |
| Pseudo Mark | ESTABLISHED TWENTY THIRTEEN BLOND BAJA STYLE CEVICHE BAR |
| Pseudo Mark | ESTABLISHED TWENTY THIRTEEN BLONDE BAJA STYLE CEVICHE BAR |
| NOT AVAILABLE | "BAJA STYLE CEVICHE BAR EST. 2013" |
| Description of Mark | The mark consists of the stylized word “Güero’s” in bold, rounded font with an accent over the “u” and a shrimp design forming part of the capital letter “G.” Above the word “Güero’s” appears the text “Est. 2013” in a smaller font. Below the main wording is the tagline “Baja Style Ceviche Bar” in a smaller, stylized font. |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, July 11, 2025 |
| Primary Code | 030 |
| First Use Anywhere Date | Thursday, April 30, 2015 |
| First Use In Commerce Date | Thursday, April 30, 2015 |
| Party Name | MEG CORP DISTRIBUTION |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Corona, CA 92878 US |
| Event Date | Event Description |
| Friday, July 11, 2025 | NEW APPLICATION ENTERED |
| Friday, July 11, 2025 | APPLICATION FILING RECEIPT MAILED |
| Monday, November 17, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, November 17, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, December 1, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, December 3, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, December 3, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, December 3, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, December 23, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, December 23, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, December 23, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, December 23, 2025 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Thursday, February 26, 2026 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, February 26, 2026 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, February 26, 2026 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, February 26, 2026 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Tuesday, March 3, 2026 | APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED |
| Tuesday, March 3, 2026 | APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED |
| Wednesday, March 4, 2026 | ASSIGNED TO EXAMINER |