| Serial Number | 77608484 |
| Word Mark | ESSENTIAL VALUE |
| Filing Date | Thursday, November 6, 2008 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, July 29, 2016 |
| Registration Number | 3727343 |
| Registration Date | Tuesday, December 22, 2009 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, October 6, 2009 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of an oval border with the word "Essential" above the word "Value" within the oval, the word "Essential" having a relatively larger and stylized initial letter "E" breaking out of the oval, and the word "Essential" being in stylized letters and the word "Value" being in script letters. |
| Goods and Services | Mail order catalog services, computerized on-line ordering services and direct response retail services by means of print advertisements in the fields of clothing, clothing accessories, footwear, women's sleepwear, women's undergarments, brassieres, bathrobes, and hose |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 29, 2016 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, October 6, 2008 |
| First Use In Commerce Date | Monday, October 6, 2008 |
| Party Name | AmeriMark Direct LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Cleveland, OH 44130 |
| Party Name | AmeriMark Direct LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Cleveland, OH 44130 |
| Party Name | AmeriMark Direct LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Cleveland, OH 44130 |
| Event Date | Event Description |
| Wednesday, September 21, 2016 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Friday, July 29, 2016 | CANCELLED SEC. 8 (6-YR) |
| Tuesday, November 15, 2011 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, November 15, 2011 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, November 16, 2011 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, December 22, 2009 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 6, 2009 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 6, 2009 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 1, 2009 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Tuesday, September 1, 2009 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, August 17, 2009 | EXAMINER'S AMENDMENT ENTERED |
| Monday, August 17, 2009 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, August 17, 2009 | EXAMINERS AMENDMENT E-MAILED |
| Monday, August 17, 2009 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, August 17, 2009 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Monday, August 17, 2009 | WITHDRAWN FROM PUB - SENIOR ATTORNEY REQUEST |
| Friday, August 14, 2009 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Thursday, August 13, 2009 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, August 11, 2009 | EXAMINER'S AMENDMENT ENTERED |
| Tuesday, August 11, 2009 | ASSIGNED TO LIE |
| Tuesday, August 11, 2009 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Tuesday, August 11, 2009 | EXAMINERS AMENDMENT E-MAILED |
| Tuesday, August 11, 2009 | EXAMINERS AMENDMENT -WRITTEN |
| Tuesday, March 31, 2009 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, March 31, 2009 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Friday, February 13, 2009 | NON-FINAL ACTION MAILED |
| Thursday, February 12, 2009 | NON-FINAL ACTION WRITTEN |
| Saturday, February 7, 2009 | ASSIGNED TO EXAMINER |
| Tuesday, November 11, 2008 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Monday, November 10, 2008 | NEW APPLICATION ENTERED IN TRAM |