| Serial Number | 87666875 |
| Word Mark | EFFORTLESS. EDITED. EVERYDAY. |
| Filing Date | Tuesday, October 31, 2017 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 23, 2020 |
| Registration Number | 6086098 |
| Registration Date | Tuesday, June 23, 2020 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, September 10, 2019 |
| Goods and Services | (Based on 44(e)) Bags, namely, textile shopping bags, gift bags, shoe bags for travel, knapsacks, sport bags, tote bags, handbags |
| Goods and Services | (Based on 44(e)) Costume jewelry |
| Goods and Services | (Based on 44(e)) Casual clothing, dress clothing, and business clothing for women and girls, namely, dresses, skirts, pants, jeans, overalls, sweat pants, jogging pants, shorts, jumpers, suits, blazers, jackets, coats, raincoats, vests, duffle coats, parkas, jogging suits, jumpsuits, shirts, T-shirts, halter tops, blouses, sweaters, cardigans, turtlenecks, sweat shirts, polo shirts, body suits, gloves, mittens, scarves, panty hose, stockings, socks; sleepwear for women and girls; nightwear for women and girls; socks and underwear for women and girls; swimwear for women and girls; headwear, namely, hats, headbands, tuques, caps and berets for women and girls; scarves for women and girls; footwear, namely, shoes, thongs, slippers, sandals and running shoes for women and girls |
| Goods and Services | (Based on Section 1(a)) Online retail store services and retail store services all featuring casual clothing, dress clothing, business clothing, sleepwear, nightwear, socks, underwear, swimwear, headwear, namely, hats, headbands, tuques, caps and berets, scarves, footwear, namely, shoes, thongs, slippers, sandals and running shoes, costume jewelry, bags, namely, shopping bags, gift bags, shoe bags, knapsacks, sport bags, tote bags, handbags |
| International Class | 014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments. |
| US Class Codes | 002, 027, 028, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 8, 2017 |
| Primary Code | 014 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 018 - Leather and imitations of leather, and goods made of these materials and not included in other classes; animal skins, hides; trunks and traveling bags; umbrellas, parasols and walking sticks; whips, harness and saddlery. |
| US Class Codes | 001, 002, 003, 022, 041 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 8, 2017 |
| Primary Code | 018 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 8, 2017 |
| Primary Code | 025 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Wednesday, November 8, 2017 |
| Primary Code | 035 |
| First Use Anywhere Date | Sunday, December 31, 2017 |
| First Use In Commerce Date | Sunday, December 31, 2017 |
| Party Name | Reitmans (Canada) Limited / Reitmans (Canada) Limitee |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Montreal, Québec H3L1Z2 CA |
| Party Name | Reitmans (Canada) Limited / Reitmans (Canada) Limitee |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Montreal, Québec H3L1Z2 CA |
| Party Name | Reitmans (Canada) Limited / Reitmans (Canada) Limitee |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Montreal, Québec H3L1Z2 CA |
| Event Date | Event Description |
| Friday, November 3, 2017 | NEW APPLICATION ENTERED |
| Wednesday, November 8, 2017 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, February 9, 2018 | ASSIGNED TO EXAMINER |
| Saturday, February 10, 2018 | NON-FINAL ACTION WRITTEN |
| Saturday, February 10, 2018 | NON-FINAL ACTION E-MAILED |
| Saturday, February 10, 2018 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Friday, March 9, 2018 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, March 21, 2018 | ASSIGNED TO LIE |
| Friday, March 23, 2018 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, March 23, 2018 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, March 23, 2018 | SUSPENSION LETTER WRITTEN |
| Friday, March 23, 2018 | LETTER OF SUSPENSION E-MAILED |
| Friday, March 23, 2018 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Wednesday, May 9, 2018 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, May 9, 2018 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, September 26, 2018 | SUSPENSION CHECKED - TO ATTORNEY FOR ACTION |
| Sunday, October 7, 2018 | SUSPENSION INQUIRY WRITTEN |
| Sunday, October 7, 2018 | INQUIRY TO SUSPENSION E-MAILED |
| Sunday, October 7, 2018 | NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED |
| Monday, March 4, 2019 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Thursday, March 7, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, March 7, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, March 8, 2019 | SUSPENSION LETTER WRITTEN |
| Friday, March 8, 2019 | LETTER OF SUSPENSION E-MAILED |
| Friday, March 8, 2019 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Friday, July 26, 2019 | TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED |
| Monday, July 29, 2019 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Monday, July 29, 2019 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, July 29, 2019 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, August 2, 2019 | ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED |
| Wednesday, August 7, 2019 | ELECTRONIC RECORD REVIEW COMPLETE |
| Wednesday, August 21, 2019 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 10, 2019 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 10, 2019 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 5, 2019 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, April 20, 2020 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, April 20, 2020 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, April 20, 2020 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, April 20, 2020 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, April 20, 2020 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, April 21, 2020 | TEAS DELETE 1(B) BASIS RECEIVED |
| Monday, April 27, 2020 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Tuesday, May 19, 2020 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, April 28, 2020 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, April 28, 2020 | USE AMENDMENT FILED |
| Tuesday, May 12, 2020 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, May 12, 2020 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, May 20, 2020 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, June 23, 2020 | REGISTERED-PRINCIPAL REGISTER |
| Monday, June 23, 2025 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |