DO WELL Trademark

Trademark Overview


On Wednesday, November 6, 2019, a trademark application was filed for DO WELL with the United States Patent and Trademark Office. The USPTO has given the DO WELL trademark a serial number of 88682474. The federal status of this trademark filing is REGISTERED as of Tuesday, June 9, 2020. This trademark is owned by Madewell Inc.. The DO WELL trademark is filed in the Advertising, Business and Retail Services category with the following description:

Promoting public awareness of environmentally sustainable business practices; promoting public awareness of socially responsible business practices; promoting public awareness of the need for businesses to have a positive impact on the communities and the environment in which they operate and work; promoting public awareness of the need for community service, for volunteerism, for charitable contributions, and for support of community programs and initiatives; promoting the goods and services of others; online retail store and retail store services featuring clothing, headgear, swimwear, footwear, bags, fashion accessories, eyewear, sunglasses, sunglasses cases, textiles and textile goods, linens, pillows, and jewelry
do well

General Information


Serial Number88682474
Word MarkDO WELL
Filing DateWednesday, November 6, 2019
Status700 - REGISTERED
Status DateTuesday, June 9, 2020
Registration Number6074352
Registration DateTuesday, June 9, 2020
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, March 24, 2020

Trademark Statements


Description of MarkThe mark consists of "DO WELL", in stylized font, inside of a stylized heart.
Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesPromoting public awareness of environmentally sustainable business practices; promoting public awareness of socially responsible business practices; promoting public awareness of the need for businesses to have a positive impact on the communities and the environment in which they operate and work; promoting public awareness of the need for community service, for volunteerism, for charitable contributions, and for support of community programs and initiatives; promoting the goods and services of others; online retail store and retail store services featuring clothing, headgear, swimwear, footwear, bags, fashion accessories, eyewear, sunglasses, sunglasses cases, textiles and textile goods, linens, pillows, and jewelry

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, November 14, 2019
Primary Code035
First Use Anywhere DateMonday, December 31, 2018
First Use In Commerce DateMonday, December 31, 2018

Trademark Owner History


Party NameMadewell Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10281

Party NameMadewell Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10281

Party NameMadewell Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10281

Trademark Events


Event DateEvent Description
Saturday, November 9, 2019NEW APPLICATION ENTERED
Thursday, November 14, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, November 15, 2019NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, February 10, 2020ASSIGNED TO EXAMINER
Friday, February 14, 2020APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, March 4, 2020NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 24, 2020PUBLISHED FOR OPPOSITION
Tuesday, March 24, 2020OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, June 9, 2020REGISTERED-PRINCIPAL REGISTER
Friday, April 28, 2023TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, April 28, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, December 9, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, April 28, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, June 9, 2025COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Wednesday, October 16, 2024ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, April 28, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, April 28, 2023APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED