DEAL DON'T EVER ACCEPT LESS Trademark

Trademark Overview

On Wednesday, August 6, 1997, a trademark application was filed for DEAL DON'T EVER ACCEPT LESS with the United States Patent and Trademark Office. The USPTO has given the DEAL DON'T EVER ACCEPT LESS trademark a serial number of 75336858. The federal status of this trademark filing is REGISTERED AND RENEWED as of Saturday, January 11, 2020. This trademark is owned by Barnes & Noble College Bookstores, Inc.. The DEAL DON'T EVER ACCEPT LESS trademark is filed in the Advertising, Business and Retail Services category with the following description:

retail bookstore services, featuring, among other things, books, magazines, newspapers, software, games, pre-recorded music on CD and cassette, general giftware items, food and beverages, and clothing
deal don't ever accept less

General Information

Serial Number75336858
Word MarkDEAL DON'T EVER ACCEPT LESS
Filing DateWednesday, August 6, 1997
Status800 - REGISTERED AND RENEWED
Status DateSaturday, January 11, 2020
Registration Number2237712
Registration DateTuesday, April 6, 1999
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, April 7, 1998

Trademark Statements

Description of MarkThe mark consist of the word "DEAL" appearing in the color yellow surrounded by a red background, the words "DON'T EVER ACCEPT LESS" appear in the color red. The remainder of the drawing is black or white.
Pseudo MarkDEAL DO NOT EVER ACCEPT LESS
Goods and Servicesretail bookstore services, featuring, among other things, books, magazines, newspapers, software, games, pre-recorded music on CD and cassette, general giftware items, food and beverages, and clothing

Classification Information

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, August 29, 1997
Primary Code035
First Use Anywhere DateWednesday, November 30, 1994
First Use In Commerce DateThursday, August 7, 1997

Trademark Owner History

Party NameBARNES & NOBLE COLLEGE BOOKSELLERS, INC.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressFlorham Park, NJ 07932
Party NameBarnes & Noble College Bookstores, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10003
Party NameBarnes & Noble College Bookstores, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10003
Party NameBarnes & Noble College Bookstores, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10003

Trademark Events

Event DateEvent Description
Wednesday, January 28, 1998ASSIGNED TO EXAMINER
Wednesday, January 28, 1998ASSIGNED TO EXAMINER
Thursday, January 29, 1998EXAMINER'S AMENDMENT MAILED
Saturday, January 31, 1998ASSIGNED TO EXAMINER
Saturday, January 31, 1998APPROVED FOR PUB - PRINCIPAL REGISTER
Saturday, March 7, 1998NOTICE OF PUBLICATION
Tuesday, April 7, 1998PUBLISHED FOR OPPOSITION
Tuesday, June 30, 1998NOA MAILED - SOU REQUIRED FROM APPLICANT
Friday, December 18, 1998USE AMENDMENT FILED
Monday, January 11, 1999STATEMENT OF USE PROCESSING COMPLETE
Wednesday, January 20, 1999ASSIGNED TO EXAMINER
Wednesday, January 20, 1999ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, April 6, 1999REGISTERED-PRINCIPAL REGISTER
Monday, July 11, 2005TEAS SECTION 8 & 15 RECEIVED
Monday, July 11, 2005REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED
Monday, September 12, 2005ASSIGNED TO PARALEGAL
Tuesday, September 13, 2005REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, June 12, 2007TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, June 12, 2007APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, July 19, 2007CASE FILE IN TICRS
Monday, May 4, 2009TEAS SECTION 8 & 9 RECEIVED
Tuesday, May 5, 2009ASSIGNED TO PARALEGAL
Tuesday, May 19, 2009REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Tuesday, May 19, 2009REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, November 25, 2009ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, December 2, 2009ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, July 28, 2010TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, July 28, 2010ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, December 9, 2011TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, December 9, 2011ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, April 24, 2012TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, April 24, 2012APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, April 6, 2018COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, October 4, 2019TEAS SECTION 8 & 9 RECEIVED
Wednesday, January 8, 2020CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, January 11, 2020REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, January 11, 2020REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Saturday, January 11, 2020NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, September 23, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, September 23, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Tuesday, September 23, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, September 23, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, September 23, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Saturday, November 15, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Saturday, November 15, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Saturday, November 15, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Saturday, November 15, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Saturday, November 15, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED

Related Keywords

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