| Serial Number | 97560840 |
| Word Mark | CHOICE |
| Filing Date | Tuesday, August 23, 2022 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, January 23, 2024 |
| Registration Number | 7283593 |
| Registration Date | Tuesday, January 23, 2024 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 7, 2023 |
| Description of Mark | The mark consists of the word "CHOICE" having a vertical orientation with the C at the bottom and the E at the top, with each letter being rotated ninety degrees counterclockwise, and with the middle line and right leg of the H and the O intersecting each other to form a symbol similar to the standard symbol for female. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Hard seltzer; Wine |
| Goods and Services | Beer |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, September 12, 2022 |
| Primary Code | 032 |
| First Use Anywhere Date | Monday, August 1, 2022 |
| First Use In Commerce Date | Monday, August 1, 2022 |
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 049, 047 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, September 12, 2022 |
| Primary Code | 033 |
| First Use Anywhere Date | Sunday, July 3, 2022 |
| First Use In Commerce Date | Sunday, July 3, 2022 |
| Party Name | Minocqua Brewing Company LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Wausau, WI 54401 |
| Party Name | Minocqua Brewing Company LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Wausau, WI 54401 |
| Party Name | Minocqua Brewing Company LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Wausau, WI 54401 |
| Event Date | Event Description |
| Tuesday, January 23, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, January 23, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Tuesday, January 23, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 7, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 7, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 3, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, October 18, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, October 6, 2023 | NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED |
| Thursday, October 5, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, October 5, 2023 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, October 5, 2023 | CORRESPONDENCE E-MAILED |
| Thursday, October 5, 2023 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, October 5, 2023 | USE AMENDMENT ACCEPTED |
| Thursday, October 5, 2023 | AMENDMENT TO USE PROCESSING COMPLETE |
| Thursday, October 5, 2023 | USE AMENDMENT FILED |
| Wednesday, October 4, 2023 | TEAS AMENDMENT OF USE RECEIVED |
| Tuesday, October 3, 2023 | NOTICE OF REVIVAL - E-MAILED |
| Tuesday, October 3, 2023 | NOTICE OF REVIVAL - E-MAILED |
| Tuesday, October 3, 2023 | PETITION TO REVIVE-GRANTED |
| Tuesday, October 3, 2023 | TEAS PETITION TO REVIVE RECEIVED |
| Tuesday, October 3, 2023 | ABANDONMENT NOTICE E-MAILED - FAILURE TO RESPOND |
| Tuesday, October 3, 2023 | ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND |
| Tuesday, October 3, 2023 | ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE |
| Monday, June 19, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, June 19, 2023 | NON-FINAL ACTION E-MAILED |
| Monday, June 19, 2023 | NON-FINAL ACTION WRITTEN |
| Thursday, June 8, 2023 | ASSIGNED TO EXAMINER |
| Tuesday, September 13, 2022 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, September 12, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, August 26, 2022 | NEW APPLICATION ENTERED |