BUILT FOR THE WILD Trademark

Trademark Overview


On Tuesday, May 17, 2016, a trademark application was filed for BUILT FOR THE WILD with the United States Patent and Trademark Office. The USPTO has given the BUILT FOR THE WILD trademark a serial number of 87039336. The federal status of this trademark filing is SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED as of Monday, December 18, 2023. This trademark is owned by YETI COOLERS, LLC. The BUILT FOR THE WILD trademark is filed in the Advertising, Business and Retail Services category with the following description:

online retail and retail store services featuring outdoor recreational goods, equipment, and accessories; online retail and retail store services featuring portable coolers, beverageware, portable cooler accessories, beverageware accessories, clothing, and apparel
built for the wild

General Information


Serial Number87039336
Word MarkBUILT FOR THE WILD
Filing DateTuesday, May 17, 2016
Status702 - SECTION 8 & 15 - ACCEPTED AND ACKNOWLEDGED
Status DateMonday, December 18, 2023
Registration Number5470228
Registration DateTuesday, May 15, 2018
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 18, 2017

Trademark Statements


Goods and Servicesonline retail and retail store services featuring outdoor recreational goods, equipment, and accessories; online retail and retail store services featuring portable coolers, beverageware, portable cooler accessories, beverageware accessories, clothing, and apparel

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, May 20, 2016
Primary Code035
First Use Anywhere DateSunday, August 31, 2014
First Use In Commerce DateSunday, August 31, 2014

Trademark Owner History


Party NameYETI COOLERS, LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressAustin, TX 78735

Party NameYETI COOLERS, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressAustin, TX 78735

Party NameYETI COOLERS, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressAustin, TX 78735

Trademark Events


Event DateEvent Description
Monday, December 18, 2023NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Monday, December 18, 2023REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, December 18, 2023CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, June 23, 2023TEAS SECTION 8 & 15 RECEIVED
Monday, May 15, 2023COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, August 16, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, August 16, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, August 16, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, August 19, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Wednesday, January 8, 2020ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Friday, November 30, 2018TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, May 15, 2018REGISTERED-PRINCIPAL REGISTER
Tuesday, April 10, 2018NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Monday, April 9, 2018ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Wednesday, March 21, 2018STATEMENT OF USE PROCESSING COMPLETE
Wednesday, February 28, 2018USE AMENDMENT FILED
Friday, March 16, 2018CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, February 28, 2018TEAS STATEMENT OF USE RECEIVED
Wednesday, December 13, 2017NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Monday, December 11, 2017SOU EXTENSION 1 GRANTED
Monday, December 11, 2017SOU EXTENSION 1 FILED
Monday, December 11, 2017SOU TEAS EXTENSION RECEIVED
Monday, December 11, 2017TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, August 17, 2017APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, August 17, 2017TEAS CHANGE OF OWNER ADDRESS RECEIVED
Tuesday, June 13, 2017NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, April 18, 2017OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, April 18, 2017PUBLISHED FOR OPPOSITION
Wednesday, March 29, 2017NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, March 6, 2017APPROVED FOR PUB - PRINCIPAL REGISTER
Saturday, March 4, 2017TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, March 3, 2017CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, March 3, 2017TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, September 6, 2016NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, September 6, 2016NON-FINAL ACTION E-MAILED
Tuesday, September 6, 2016NON-FINAL ACTION WRITTEN
Thursday, September 1, 2016ASSIGNED TO EXAMINER
Friday, May 20, 2016NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, May 20, 2016NEW APPLICATION ENTERED