BTW BETTER THAN WHEAT Trademark
Trademark Overview
On Friday, December 27, 2024, a trademark application was filed for BTW BETTER THAN WHEAT with the United States Patent and Trademark Office. The USPTO has given the BTW BETTER THAN WHEAT trademark a serial number of 98925566. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, August 5, 2025. This trademark is owned by Nebraska Mills, LLC. The BTW BETTER THAN WHEAT trademark is filed in the Staple Food Products category with the following description:
Flour; Crackers; Flour based snack food; Flour based snack foods; Flour based snacks; Flour for food; Flour for making dumplings of glutinous rice; Flour-based chips; Flour-based dumplings; Flour-based gnocchi; Flour-based snack food; Flour-based snack foods; Flour-based snacks; Flour-based stuffed dumplings; Granola-based snack bars; Adlay flour; Adlay flour for food; All-purpose flour; Barley flour; Barley flour for food; Bean flour; Buckwheat flour; Buckwheat flour for food; Cake flour; Cassava flour; Cereal flour; Chickpea flour; Coatings for foods made of breading; Coconut flour; Coixseed flour; Corn flour; Crispy breads made of chickpea flour; Crispy breads made of lentil flour; Crispy breads made of millet flour; Crispy breads made of rice flour; Crispy breads made of tapioca flour; Dried sugared cakes of rice flour (rakugan); Edible flour; Fried flour-based dumplings; Fried flour-based dumplings stuffed with meat; Frozen flour-based dumplings; Frozen flour-free foods, namely, p...
General Information
| Serial Number | 98925566 |
| Word Mark | BTW BETTER THAN WHEAT |
| Filing Date | Friday, December 27, 2024 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, August 5, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, August 5, 2025 |
Trademark Statements
| Goods and Services | Flour; Crackers; Flour based snack food; Flour based snack foods; Flour based snacks; Flour for food; Flour for making dumplings of glutinous rice; Flour-based chips; Flour-based dumplings; Flour-based gnocchi; Flour-based snack food; Flour-based snack foods; Flour-based snacks; Flour-based stuffed dumplings; Granola-based snack bars; Adlay flour; Adlay flour for food; All-purpose flour; Barley flour; Barley flour for food; Bean flour; Buckwheat flour; Buckwheat flour for food; Cake flour; Cassava flour; Cereal flour; Chickpea flour; Coatings for foods made of breading; Coconut flour; Coixseed flour; Corn flour; Crispy breads made of chickpea flour; Crispy breads made of lentil flour; Crispy breads made of millet flour; Crispy breads made of rice flour; Crispy breads made of tapioca flour; Dried sugared cakes of rice flour (rakugan); Edible flour; Fried flour-based dumplings; Fried flour-based dumplings stuffed with meat; Frozen flour-based dumplings; Frozen flour-free foods, namely, pancakes, crepes, sandwich wraps, muffins and griddle cake sandwiches which are protein-enriched; Frozen flour-free foods, namely, waffles, pancakes, crepes, sandwich wraps, muffins and griddle cake sandwiches which are protein-enriched; Gluten-free bread; Gluten-free pasta; Gluten-free desserts, namely, cookies, cake, cupcake, brownie, donut; Glutinous rice flour; Gram flour; Hulless oat flour; Insect-based flour; Khorasan wheat flour; Maize flour; Manioc flour; Nut flours; Oat flour; Plantain flour; Potato flour; Protein reduced and gluten free flour and bread; Pulse flour for food; Rice flour; Rice flour porridge; Rice starch flour; Rye flour; Semolina flour; Soy flour; Soya flour; Steamed flour-based dumplings; Steamed flour-based dumplings stuffed with meat; Tapioca flour; Teff flour; Toasted grain flour; Wheat flour; Wheat starch flour; Yuca flour |
| Description of Mark | The mark consists of the design of a shaded circle with the letters "BTW" in large stylized font going across the middle of the circle. The wording "BETTER THAN WHEAT" appears inside the circle in smaller stylized font with the wording "BETTER" appearing at the top arc of the circle and "THAN WHEAT" appearing at the bottom arc of the circle. |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, December 27, 2024 |
| Primary Code | 030 |
| First Use Anywhere Date | Thursday, August 15, 2024 |
| First Use In Commerce Date | Thursday, August 15, 2024 |
Trademark Owner History
| Party Name | Nebraska Mills, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Beatrice, NE 68310 |
| Party Name | Nebraska Mills, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Beatrice, NE 68310 |
Trademark Events
| Event Date | Event Description |
| Friday, December 27, 2024 | NEW APPLICATION ENTERED |
| Monday, June 2, 2025 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, June 2, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, June 11, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, June 25, 2025 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, June 25, 2025 | NON-FINAL ACTION E-MAILED |
| Wednesday, June 25, 2025 | NON-FINAL ACTION WRITTEN |
| Wednesday, June 25, 2025 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, June 25, 2025 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, June 26, 2025 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, June 26, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 30, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 5, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 5, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
