BLACK WHITE Trademark

Trademark Overview


On Tuesday, December 2, 2025, a trademark application was filed for BLACK WHITE with the United States Patent and Trademark Office. The USPTO has given the BLACK WHITE trademark a serial number of 99524604. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, December 2, 2025. This trademark is owned by Asher Industria LTDA. The BLACK WHITE trademark is filed in the Cosmetics & Cleaning Products, Advertising and Business and Retail Services categories with the following description:

Retail store services featuring cosmetics, clothing and accessories; On-line retail store services featuring cosmetics, clothing and accessories; Import and export agencies

Shampoos; Hair conditioner; Non-medicated beard care preparations, namely, shampoos; Non-medicated dandruff shampoo; Pomades for cosmetic purposes; Hair pomades; Cosmetic powder; Perfume; Hair gels; Hair creams; Shaving creams; After-shave lotions; Aftershave; Facial scrubs; Facial moisturizers; Bleaching preparations for cosmetic purposes; Hydrogen peroxide for cosmetic purposes; Hair dyes
black white

General Information


Serial Number99524604
Word MarkBLACK WHITE
Filing DateTuesday, December 2, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateTuesday, December 2, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesRetail store services featuring cosmetics, clothing and accessories; On-line retail store services featuring cosmetics, clothing and accessories; Import and export agencies
Goods and ServicesShampoos; Hair conditioner; Non-medicated beard care preparations, namely, shampoos; Non-medicated dandruff shampoo; Pomades for cosmetic purposes; Hair pomades; Cosmetic powder; Perfume; Hair gels; Hair creams; Shaving creams; After-shave lotions; Aftershave; Facial scrubs; Facial moisturizers; Bleaching preparations for cosmetic purposes; Hydrogen peroxide for cosmetic purposes; Hair dyes
Description of MarkThe mark consists of a stylized monogram comprised of the letters “B” and “W” interwoven, followed below by the wording "BLACK WHITE" in bold stylized letters centralized in the image.

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, December 2, 2025
Primary Code003
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, December 2, 2025
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameAsher Industria LTDA
Party Type10 - Original Applicant
Legal Entity Type99 - Other
AddressBelo Horizonte/MG 31250535
BR

Trademark Events


Event DateEvent Description
Tuesday, December 2, 2025APPLICATION FILING RECEIPT MAILED
Tuesday, December 2, 2025NEW APPLICATION ENTERED