| Serial Number | 87253096 |
| Word Mark | BETTER THAN COFFEE BTC REBOOT · REFUEL· REFOCUS |
| Filing Date | Thursday, December 1, 2016 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, August 2, 2024 |
| Registration Number | 5383565 |
| Registration Date | Tuesday, January 23, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 7, 2017 |
| Goods and Services | Cereal based energy bars; Granola-based snack bars |
| Description of Mark | The mark consists of a round shape with a black background and a inner white circle, outside the inner white circle at the top is written "BETTER THAN COFFEE" in white, outside the inner white circle at the bottom are written three words in white separated by white dots: "REBOOT REFUEL REFOCUS", inside the white inner circle are the three stylized letters "BTC" in white with the "T" leg is in the shape of a blue bolt. |
| Goods and Services | Seed-based snack foods; Nut and seed-based snack bars; Nut- and dried fruit- based snack bars; Nut-based snack bars; Organic nut and seed-based snack bars; Seed-based snack bars |
| Indication of Colors claimed | The color(s) black, white and blue is/are claimed as a feature of the mark. |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, August 2, 2024 |
| Primary Code | 029 |
| First Use Anywhere Date | Thursday, June 30, 2016 |
| First Use In Commerce Date | Thursday, June 30, 2016 |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, August 2, 2024 |
| Primary Code | 030 |
| First Use Anywhere Date | Thursday, June 30, 2016 |
| First Use In Commerce Date | Thursday, June 30, 2016 |
| Party Name | S.B.F. LCC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | REDONDO BEACH, CA 90277 |
| Party Name | S.B.F. LCC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | REDONDO BEACH, CA 90277 |
| Party Name | S.B.F. LCC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | REDONDO BEACH, CA 90277 |
| Event Date | Event Description |
| Tuesday, December 6, 2016 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, December 5, 2016 | NEW APPLICATION ENTERED |
| Wednesday, September 13, 2017 | ASSIGNED TO LIE |
| Tuesday, September 19, 2017 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, September 19, 2017 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, October 2, 2017 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, December 7, 2016 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, March 6, 2017 | ASSIGNED TO EXAMINER |
| Friday, March 10, 2017 | NON-FINAL ACTION WRITTEN |
| Friday, March 10, 2017 | NON-FINAL ACTION E-MAILED |
| Friday, March 10, 2017 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, September 5, 2017 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, October 3, 2017 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, October 18, 2017 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 7, 2017 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 23, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, January 23, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, August 2, 2024 | CANCELLED SEC. 8 (6-YR) |
| Thursday, January 18, 2018 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, November 7, 2017 | PUBLISHED FOR OPPOSITION |