BETTER MADE SPECIAL SINCE 1930 NEW ERA RESTAURANT STYLE Trademark
Trademark Overview
On Friday, October 13, 2023, a trademark application was filed for BETTER MADE SPECIAL SINCE 1930 NEW ERA RESTAURANT STYLE with the United States Patent and Trademark Office. The USPTO has given the BETTER MADE SPECIAL SINCE 1930 NEW ERA RESTAURANT STYLE trademark a serial number of 98223216. The federal status of this trademark filing is REGISTERED as of Tuesday, October 1, 2024. This trademark is owned by Better Made Snack Foods Incorporated. The BETTER MADE SPECIAL SINCE 1930 NEW ERA RESTAURANT STYLE trademark is filed in the Staple Food Products category with the following description:
Tortilla chips
General Information
| Serial Number | 98223216 |
| Word Mark | BETTER MADE SPECIAL SINCE 1930 NEW ERA RESTAURANT STYLE |
| Filing Date | Friday, October 13, 2023 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, October 1, 2024 |
| Registration Number | 7520251 |
| Registration Date | Tuesday, October 1, 2024 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, July 16, 2024 |
Trademark Statements
| Goods and Services | Tortilla chips |
| Description of Mark | The mark consists of the wording "BETTER MADE SPECIAL SINCE 1930 NEW ERA RESTAURANT STYLE" and a design. The wording "BETTER MADE SPECIAL" is superimposed on a shield design. The wording "BETTER MADE SPECIAL" is displayed in the middle of the mark, with "BETTER MADE" in white stylized font, and "SPECIAL" in blue stylized font, displayed against a shaded shield design featuring an inner line around the perimeter thereof. Most of the shield design is red, with yellow and white outlining. A design of the upper portion of a stylized woman wearing a bonnet and dress appears above the shield in the colors red, blue, yellow and white, and the stylized wording "SINCE 1930" appears below the shield in blue against a white background. Under the wording "BETTER MADE SPECIAL" are the capitalized words "NEW ERA" in large stylized yellow letters outlined in purple. Under the words "NEW ERA" are the capitalized words "RESTAURANT STYLE" in medium-sized, stylized green font. There is a stylized cactus design in green to the left and the right of the wording "BETTER MADE SPECIAL". There are depictions of the outlines of small mountains, rock formations, brush and cacti around the green cacti, the foregoing depicted in brown and green. The top two thirds of the mark depicts a desert sky transitioning in color downward from dark purple at the top to light purple to red to orange to yellow. At the very bottom of the mark is a partial depiction of tortilla chips in yellow. |
| Pseudo Mark | BETTER MADE SPECIAL SINCE NINETEEN THIRTY NEW ERA RESTAURANT STYLE |
| Pseudo Mark | BETTER MADE SPECIAL SINCE ONE NINE THREE ZERO NEW ERA RESTAURANT STYLE |
| Pseudo Mark | BETTER MADE SPECIAL SINCE ONE THOUSAND NINE HUNDRED THIRTY NEW ERA RESTAURANT STYLE |
| Indication of Colors claimed | The color(s) dark purple, light purple, red, orange, yellow, brown, green, white and blue is/are claimed as a feature of the mark. |
| NOT AVAILABLE | "SINCE 1930", RESTAURANT STYLE" and to the pictorial representation of a partial image of tortilla chips |
Classification Information
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, October 13, 2023 |
| Primary Code | 030 |
| First Use Anywhere Date | Monday, October 9, 2023 |
| First Use In Commerce Date | Monday, October 9, 2023 |
Trademark Owner History
| Party Name | Better Made Snack Foods Incorporated |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Detroit, MI 48213 |
| Party Name | Better Made Snack Foods Incorporated |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Detroit, MI 48213 |
| Party Name | Better Made Snack Foods Incorporated |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Detroit, MI 48213 |
Trademark Events
| Event Date | Event Description |
| Friday, October 13, 2023 | NEW APPLICATION ENTERED |
| Wednesday, December 20, 2023 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, June 3, 2024 | NON-FINAL ACTION WRITTEN |
| Friday, June 7, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Friday, June 7, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Friday, June 7, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, December 20, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, May 23, 2024 | ASSIGNED TO EXAMINER |
| Monday, June 3, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Monday, June 3, 2024 | NON-FINAL ACTION E-MAILED |
| Tuesday, June 11, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 26, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 16, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 16, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, July 16, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 16, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 1, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, October 1, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
