BETTER EVERY DAY Trademark

Trademark Overview


On Wednesday, August 28, 2024, a trademark application was filed for BETTER EVERY DAY with the United States Patent and Trademark Office. The USPTO has given the BETTER EVERY DAY trademark a serial number of 98721250. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, April 8, 2025. This trademark is owned by Zebra Technologies Corporation. The BETTER EVERY DAY trademark is filed in the Machinery Products, Computer & Software Products & Electrical & Scientific Products, Paper & Printed Material Products, Furniture Products, and Computer & Software Services & Scientific Services categories with the following description:

Downloadable computer software that uses artificial intelligence (AI) for allocation and fulfillment optimization, assortment planning and optimization, demand forecasting, replenishment, and planning, lifecycle pricing, personalization, order promising, and intelligent pricing, all of the foregoing being for retail and supply chain operations; tablet computers; downloadable computer software that leverages large language models trained on an organization's standard operating procedures to support learning and enablement of technical support queries, device configuration, and product troubleshooting; recorded or downloadable software application for time-temperature sensitive labels, devices being data loggers, labels, and indicators, for managing, monitoring, and communicating environmental data and information regarding environmentally sensitive products being perishable foods; temperature sensor and monitor and recording kit used to validate coolers by measuring and recording the te...

Industrial robots

Thermal paper; printable paper stock, namely, blank or partially printed paper labels, label printing machine ribbons; tags, namely, paper identification tags; paper identification labels and wristbands in the form of bracelets processable through printers, namely, laser printers, and used by healthcare professionals; receipt paper, namely, printed receipt books; plastic cards imprinted with numbers used to track use of the card; laminated printed identification cards; transfer film, namely, stickers and transfers in the form of thermal printer transfer ribbons

Plastic identification tags; non-metal identification bracelets, namely, paper laminate identification wristbands for use in the healthcare industry; plastic identification labels and wristbands in the form of bracelets processable through printers, namely, laser printers, and used by healthcare professionals; plastic labels, namely, plastic printer labels; non-metal identification bracelets for hospital use

Installation of computer software; printer service plans in the nature of remote monitoring of printers for others; non-downloadable software services, namely, providing temporary use of non-downloadable software for use in real-time location systems; providing temporary use of non-downloadable software for use in management and operation of manufacturing and shipping container depots, logistics centers, rail terminals or airports; mobile computer service plans in the nature of monitoring of computer systems by remote access to ensure proper functioning; technical consultation and design services relating to computer hardware and software systems used in the field of mobile ticketing; technical consulting, design and integration services in the fields of computers, radio frequency identification systems, industrial robots, scanners being barcode scanners, and machine vision systems being industrial cameras and fixed industrial scanners; providing temporary use of non-downloadable compu...
better every day

General Information


Serial Number98721250
Word MarkBETTER EVERY DAY
Filing DateWednesday, August 28, 2024
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, April 8, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, April 8, 2025

Trademark Statements


Goods and ServicesDownloadable computer software that uses artificial intelligence (AI) for allocation and fulfillment optimization, assortment planning and optimization, demand forecasting, replenishment, and planning, lifecycle pricing, personalization, order promising, and intelligent pricing, all of the foregoing being for retail and supply chain operations; tablet computers; downloadable computer software that leverages large language models trained on an organization's standard operating procedures to support learning and enablement of technical support queries, device configuration, and product troubleshooting; recorded or downloadable software application for time-temperature sensitive labels, devices being data loggers, labels, and indicators, for managing, monitoring, and communicating environmental data and information regarding environmentally sensitive products being perishable foods; temperature sensor and monitor and recording kit used to validate coolers by measuring and recording the temperature of blood and other items contained within the cooler comprised of temperature recorders, electric sensors and probes not for medical use; adaptors, chargers, namely, battery charge devices; wearable computers in the nature of a small computer that is worn on the body with a strap, mount, or a combination thereof; downloadable computer software that enables users to leverage a device, namely, a mobile computer to upload a shelf image to receive planogram insights and a consolidated action list for optimizing shelf conditions of a retail store; machine vision cameras; downloadable computer software that integrates with computer centralized task engines, auto-generates tasks from environmental sensing of temperature and humidity, and provides an intuitive interface for task management and completion notifications; downloadable computer software that is trained on technical manuals to support technical queries on device configuration and troubleshooting of mobile computers, scanners, machine vision and fixed industrial scanners, interactive kiosks, autonomous mobile robots, environmental sensors, printers, and radio frequency identification (RFID) readers; computer hardware and downloadable computer software that leverages large language models trained on an organization's standard operating procedures to support learning and enablement downloadable software for identifying, locating or tracking assets, equipment or people; downloadable computer software that uses artificial intelligence (AI) for optimizing day-to-day retail and supply chain operations by generating, assigning, routing and tracking the completion of tasks; downloadable computer software that uses a natural language interface or barcode scan for retail product queries and recommendations, supporting the sales process by searching availability, price, and identifying opportunities for upsell and cross-sell of complementary products; electronic dataloggers for sensing, managing, monitoring, authenticating, and communicating environmental data and information regarding environmentally sensitive products being perishable foods; downloadable computer software that uses machine learning, artificial intelligence and pattern detection to reduce shrink, loss and fraud for retail and consumer packaged goods companies; barcode readers; wristband printers; computer programs, namely, downloadable software for designing, printing and creating bar code labels, cards, or wristbands; downloadable computer software for enhancing retailers' store operations, task management and workforce management, store execution in the nature of managing point-of-sale, inventory management, cycle counts and physical inventory execution, labor operations, demand planning, merchandising, marketing promotion and pricing optimization, and supply chain forecasting; smart wireless sensors and recorded or downloadable software, portable electrical sensor apparatus, and recorded or downloadable software application, for time-temperature sensitive labels, devices and indicators, all for managing, monitoring, and communicating environmental data and information regarding environmentally sensitive products being perishable foods; digital cameras; printers, namely, mobile printers and label printers; thermal printers; heat, light, and time-sensitive non-paper labels embedded with chemical indicators activated by the environment for monitoring the condition and tracking the pedigree of perishable products for determining freshness, potency, sell-by dates, and use-by dates; barcode scanners; computer and network management software being downloadable and hardware for use with mobile computers, RFID readers, speech-directed devices and speech recognition used for mobile ticketing, payment processing, personal identification collection and verification, dispatching and scheduling, equipment maintenance, break-fix and repair; radio frequency identification devices, namely, fixed radio frequency identification readers and portable radio frequency identification readers; cooler validation kit for confirming temperature maintaining capability of a cooler by measuring and recording temperature within the cooler, USB docking station and recorded or downloadable software for temperature recorder, water and shock resistant case to protect and store kit components, namely, electric sensors and temperature probes not for medical use; portable computer terminals; computer hardware comprised of readers, scanners, and cameras, that use recorded machine vision software to inspect and analyze materials and codes in manufacturing, transportation and logistics, factory, shipping and industrial applications; downloadable computer software programs for operating printers; document, label, and wristband printer structural components, namely, printheads; mobile computers; downloadable computer software for use in the operation, control and management of warehouses and storage facilities, enterprise resource planning, supply chain and logistics management, factory automation, industrial robots and automated machines; optical scanners; printer hubs; barcode printers; downloadable computer software, namely, business management, workforce management, and time and attendance software for use in tracking, monitoring, and generating reports in fields of payroll, budget information, employee performance, time and attendance, employee scheduling, appointment setting, labor costs, and sales revenue; automated systems, namely, recorded or downloadable computer software, computer hardware, and communications devices in the nature of bar code readers or electronic, chemical or environmental readers for monitoring, providing information on and tracking the condition of perishable goods for determining freshness, potency, sell-by dates, and use-by dates; computer and network management operating software and hardware for use with payment devices, secure identification and control devices; document printers, namely, card printers; computer and network management operating software and hardware for use with payment devices being card readers, secure identification and control devices being biometric scanners
Goods and ServicesIndustrial robots
Goods and ServicesThermal paper; printable paper stock, namely, blank or partially printed paper labels, label printing machine ribbons; tags, namely, paper identification tags; paper identification labels and wristbands in the form of bracelets processable through printers, namely, laser printers, and used by healthcare professionals; receipt paper, namely, printed receipt books; plastic cards imprinted with numbers used to track use of the card; laminated printed identification cards; transfer film, namely, stickers and transfers in the form of thermal printer transfer ribbons
Goods and ServicesPlastic identification tags; non-metal identification bracelets, namely, paper laminate identification wristbands for use in the healthcare industry; plastic identification labels and wristbands in the form of bracelets processable through printers, namely, laser printers, and used by healthcare professionals; plastic labels, namely, plastic printer labels; non-metal identification bracelets for hospital use
Goods and ServicesInstallation of computer software; printer service plans in the nature of remote monitoring of printers for others; non-downloadable software services, namely, providing temporary use of non-downloadable software for use in real-time location systems; providing temporary use of non-downloadable software for use in management and operation of manufacturing and shipping container depots, logistics centers, rail terminals or airports; mobile computer service plans in the nature of monitoring of computer systems by remote access to ensure proper functioning; technical consultation and design services relating to computer hardware and software systems used in the field of mobile ticketing; technical consulting, design and integration services in the fields of computers, radio frequency identification systems, industrial robots, scanners being barcode scanners, and machine vision systems being industrial cameras and fixed industrial scanners; providing temporary use of non-downloadable computer software that uses a natural language interface or barcode scan for retail product queries and recommendations, supporting the sales process by searching availability, price, and identifying opportunities for upsell and cross-sell of complementary products; providing temporary use of non- downloadable computer software that integrates with computer centralized task engines, auto- generates tasks from environmental sensing of temperature and humidity, and provides an intuitive interface for task management and completion notifications; computer software development in the field of mobile point-of-sale transactions; providing temporary use of non- downloadable computer software that enables users to leverage a device, namely, a mobile computer to upload a shelf image to receive planogram insights and a consolidated action list for optimizing shelf conditions of a retail store; providing temporary use of non-downloadable computer software that is trained on technical manuals to support technical queries on device configuration and troubleshooting of mobile computers, scanners, machine vision and fixed industrial scanners, interactive kiosks, autonomous mobile robots, environmental sensors, printers, and radio frequency identification (RFID) readers; custom design and development of computer hardware and computer software; providing temporary use of non-downloadable computer software that leverages large language models trained on an organization's standard operating procedures to support learning and enablement of technical support queries, device configuration, and product troubleshooting; computer services, namely, providing an interactive website featuring technology that allows users to communicate between users, to download computer technical support information, to access technical support services for non- downloadable software, and to access computer hardware and software technical support services via a global computer network, accessible via computer, land-line and wireless communications devices; software as a service (SaaS) services featuring non-downloadable computer software for transmitting, receiving, viewing, updating and managing data, inventory and material handling, store and retrieval, shipping and receiving, ordering, picking and cycle counting of merchandise, asset management and tracking, payment processing, personal identification collection and verification, speech recognition, dispatching and scheduling, general data collection and equipment maintenance

Classification Information


International Class007 - Machines and machine tools; motors and engines (except for land vehicles); machine coupling and transmission components (except for land vehicles); agricultural implements other than hand-operated; incubators for eggs.
US Class Codes013, 019, 021, 023, 024, 031, 034, 035
Class Status Code6 - Active
Class Status DateWednesday, August 28, 2024
Primary Code007
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateWednesday, August 28, 2024
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateWednesday, August 28, 2024
Primary Code016
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class020 - Furniture, mirrors, picture frames; goods (not included in other classes) of wood, cork, reed, cane, wicker, horn, bone, ivory, whalebone, shell, amber, mother-of-pearl, meerschaum and substitutes for all these materials, or of plastics.
US Class Codes002, 013, 022, 025, 032, 050
Class Status Code6 - Active
Class Status DateWednesday, August 28, 2024
Primary Code020
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, August 28, 2024
Primary Code042
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameZebra Technologies Corporation
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressLincolnshire, IL 60069

Party NameZebra Technologies Corporation
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressLincolnshire, IL 60069

Trademark Events


Event DateEvent Description
Wednesday, August 28, 2024NEW APPLICATION ENTERED
Wednesday, August 28, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, March 7, 2025NON-FINAL ACTION E-MAILED
Monday, March 10, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, August 28, 2024APPLICATION FILING RECEIPT MAILED
Tuesday, March 4, 2025ASSIGNED TO EXAMINER
Friday, March 7, 2025NON-FINAL ACTION WRITTEN
Friday, March 7, 2025NOTIFICATION OF NON-FINAL ACTION E-MAILED
Monday, March 10, 2025TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, March 10, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, March 17, 2025EXAMINER'S AMENDMENT ENTERED
Monday, March 17, 2025EXAMINERS AMENDMENT E-MAILED
Monday, March 17, 2025NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Monday, March 17, 2025APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, April 2, 2025NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, April 8, 2025PUBLISHED FOR OPPOSITION
Tuesday, April 8, 2025OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Monday, March 17, 2025EXAMINERS AMENDMENT -WRITTEN