| Serial Number | 88050346 |
| Word Mark | BETTER BEAUTY PRODUCTS |
| Filing Date | Tuesday, July 24, 2018 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, August 15, 2025 |
| Registration Number | 5670546 |
| Registration Date | Tuesday, February 5, 2019 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 20, 2018 |
| Description of Mark | The mark consists of the stylized wording "bETTER" with the first letter "b" having a parallel vertical line immediately to the left of the letter and a curved band immediately to the right of the bowl of the letter and next to the second letter "E". The letters "ETTER" appear connected by sharing the same horizontal bar at the top of the letters which becomes the bowl of the letter "R". All of the foregoing appears above the wording "BEAUTY PRODUCTS". |
| Goods and Services | Eye lotions; Body lotions; Beauty lotions; Bathing lotions; Skin lotions; Massage lotions; Hand lotions; Moisturizing body lotions; Shaving lotions; Lotions for cosmetic purposes; Make-up sets; Make-up; Chalk for make-up; Make-up powder |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| NOT AVAILABLE | "BETTER BEAUTY PRODUCTS" |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Saturday, August 16, 2025 |
| Primary Code | 003 |
| First Use Anywhere Date | Tuesday, May 1, 2018 |
| First Use In Commerce Date | Tuesday, May 1, 2018 |
| Party Name | DEM HOLDINGS, INC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Calabasas, CA 91302 |
| Party Name | DEM HOLDINGS, INC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Calabasas, CA 91302 |
| Party Name | DEM HOLDINGS, INC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Calabasas, CA 91302 |
| Event Date | Event Description |
| Friday, July 27, 2018 | NEW APPLICATION ENTERED |
| Sunday, September 23, 2018 | ASSIGNED TO EXAMINER |
| Monday, September 24, 2018 | EXAMINERS AMENDMENT E-MAILED |
| Saturday, July 28, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, July 31, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, September 24, 2018 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, September 24, 2018 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Monday, September 24, 2018 | EXAMINER'S AMENDMENT ENTERED |
| Friday, October 12, 2018 | ASSIGNED TO LIE |
| Wednesday, October 31, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, November 20, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, November 20, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 5, 2019 | REGISTERED-PRINCIPAL REGISTER |
| Monday, February 5, 2024 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, May 17, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, September 25, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Friday, October 12, 2018 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, May 17, 2024 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Friday, May 17, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Friday, May 17, 2024 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Friday, August 15, 2025 | CANCELLED SEC. 8 (6-YR) |
| Friday, May 17, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Friday, May 17, 2024 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |