| Serial Number | 97816774 |
| Word Mark | BEST BEHAVIOR |
| Filing Date | Tuesday, February 28, 2023 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, May 21, 2024 |
| Registration Number | 7390618 |
| Registration Date | Tuesday, May 21, 2024 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, March 5, 2024 |
| Goods and Services | Breakfast cereals; Cereal-based snack foods; Ready-to-eat cereals |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 20, 2023 |
| Primary Code | 030 |
| First Use Anywhere Date | Sunday, January 15, 2023 |
| First Use In Commerce Date | Sunday, January 15, 2023 |
| Party Name | BCPK INVESTMENTS |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | COLLEGE STATION, TX 77845 |
| Party Name | Redbud Brands, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Houston, TX 77043 |
| Party Name | Redbud Brands, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Houston, TX 77043 |
| Party Name | Redbud Brands, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Houston, TX 77043 |
| Event Date | Event Description |
| Friday, March 3, 2023 | NEW APPLICATION ENTERED |
| Monday, March 20, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, November 28, 2023 | ASSIGNED TO EXAMINER |
| Tuesday, November 28, 2023 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, November 28, 2023 | NON-FINAL ACTION WRITTEN |
| Tuesday, November 28, 2023 | NON-FINAL ACTION E-MAILED |
| Wednesday, November 29, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, January 26, 2024 | TEAS AMENDMENT OF USE RECEIVED |
| Saturday, January 27, 2024 | USE AMENDMENT FILED |
| Saturday, January 27, 2024 | AMENDMENT TO USE PROCESSING COMPLETE |
| Monday, January 29, 2024 | USE AMENDMENT ACCEPTED |
| Monday, January 29, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, January 30, 2024 | NOTICE OF ACCEPTANCE OF AMENDMENT TO ALLEGE USE E-MAILED |
| Wednesday, February 14, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, February 14, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, March 5, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, May 21, 2024 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, March 5, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, May 21, 2024 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Sunday, September 22, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Sunday, September 22, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Sunday, September 22, 2024 | TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS |
| Sunday, September 22, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, May 7, 2025 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |