"...BECAUSE EVERY MEAL DESERVES GREAT BREAD." Trademark

Trademark Overview

On Thursday, October 18, 2012, a trademark application was filed for "...BECAUSE EVERY MEAL DESERVES GREAT BREAD." with the United States Patent and Trademark Office. The USPTO has given the "...BECAUSE EVERY MEAL DESERVES GREAT BREAD." trademark a serial number of 85757235. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, August 22, 2025. This trademark is owned by Backerhaus Veit Ltd.. The "...BECAUSE EVERY MEAL DESERVES GREAT BREAD." trademark is filed in the Staple Food Products, Advertising and Business and Retail Services categories with the following description:

Bakery goods, namely, breads, buns, pretzels, pastries, [ tarts, muffins, ] snack foods comprised of cut up and dried bread and pretzels

[ Operation of retail bakery stores ]
"...because every meal deserves great bread."

General Information

Serial Number85757235
Word Mark"...BECAUSE EVERY MEAL DESERVES GREAT BREAD."
Filing DateThursday, October 18, 2012
Status710 - CANCELLED - SECTION 8
Status DateFriday, August 22, 2025
Registration Number4683373
Registration DateTuesday, February 10, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 25, 2014

Trademark Statements

Goods and ServicesBakery goods, namely, breads, buns, pretzels, pastries, [ tarts, muffins, ] snack foods comprised of cut up and dried bread and pretzels
Goods and Services[ Operation of retail bakery stores ]

Classification Information

International Class030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice.
US Class Codes046
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateFriday, August 22, 2025
Primary Code030
First Use Anywhere DateTuesday, January 1, 2008
First Use In Commerce DateTuesday, January 1, 2008
International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateTuesday, June 15, 2021
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History

Party NameBACKERHAUS VEIT LTD.
Party Type32 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMISSISSAUGA, ONTARIO L5T 2B6
CA
Party NameBV BRANDS LTD.
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressMISSISSAUGA, ONTARIO L5T 2B6
CA
Party NameBackerhaus Veit Ltd.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressWoodbridge, Ontario L4L7Z4
CA
Party NameBackerhaus Veit Ltd.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressWoodbridge, Ontario L4L7Z4
CA
Party NameBackerhaus Veit Ltd.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressWoodbridge, Ontario L4L7Z4
CA

Trademark Events

Event DateEvent Description
Monday, October 22, 2012NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, February 18, 2013ASSIGNED TO EXAMINER
Monday, August 26, 2013ASSIGNED TO LIE
Monday, August 26, 2013SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Tuesday, September 10, 2013SUSPENSION INQUIRY WRITTEN
Monday, October 22, 2012NEW APPLICATION ENTERED
Friday, February 22, 2013SUSPENSION LETTER WRITTEN
Friday, February 22, 2013LETTER OF SUSPENSION E-MAILED
Friday, February 22, 2013NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Tuesday, September 10, 2013INQUIRY TO SUSPENSION E-MAILED
Tuesday, September 10, 2013NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED
Friday, May 9, 2014SUSPENSION INQUIRY WRITTEN
Tuesday, October 1, 2013TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Tuesday, October 1, 2013CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, October 1, 2013TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 22, 2013SUSPENSION LETTER WRITTEN
Tuesday, October 22, 2013LETTER OF SUSPENSION E-MAILED
Tuesday, October 22, 2013NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Friday, May 9, 2014INQUIRY TO SUSPENSION E-MAILED
Friday, May 9, 2014NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED
Tuesday, September 23, 2014TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Wednesday, October 1, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 1, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, October 21, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 22, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, November 5, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 25, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, February 10, 2015REGISTERED-PRINCIPAL REGISTER
Wednesday, February 8, 2017AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Wednesday, April 19, 2017TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, April 19, 2017ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Thursday, August 16, 2018REVIEW OF CORRESPONDENCE COMPLETE - POWER OF ATTORNEY ENTERED
Thursday, March 7, 2019TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, February 10, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Monday, February 8, 2021TEAS SECTION 8 & 15 RECEIVED
Tuesday, November 25, 2014PUBLISHED FOR OPPOSITION
Thursday, August 9, 2018TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, September 5, 2018AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, June 15, 2021REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Tuesday, June 15, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Tuesday, June 29, 2021TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Tuesday, June 29, 2021ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, June 29, 2021TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Tuesday, June 29, 2021TEAS CHANGE OF CORRESPONDENCE RECEIVED
Saturday, February 10, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, August 22, 2025CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Tuesday, June 15, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Related Keywords

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