"BE WISE...ADVERTISE" Trademark

Trademark Overview


On Wednesday, October 10, 1979, a trademark application was filed for "BE WISE...ADVERTISE" with the United States Patent and Trademark Office. The USPTO has given the "BE WISE...ADVERTISE" trademark a serial number of 73234600. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Saturday, July 20, 2002. This trademark is owned by Area Advertiser, Inc., The. The "BE WISE...ADVERTISE" trademark is filed in the Paper & Printed Material Products category with the following description:

Community Newspaper Comprised Essentially of News Items and Advertising Information and Advertising Pamphlets, Brochures Comprised Essentially of Advertising Information
"be wise...advertise"

General Information


Serial Number73234600
Word Mark"BE WISE...ADVERTISE"
Filing DateWednesday, October 10, 1979
Status710 - CANCELLED - SECTION 8
Status DateSaturday, July 20, 2002
Registration Number1170145
Registration DateTuesday, September 22, 1981
Mark Drawing3T21 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, June 30, 1981

Trademark Statements


Goods and ServicesCommunity Newspaper Comprised Essentially of News Items and Advertising Information and Advertising Pamphlets, Brochures Comprised Essentially of Advertising Information

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes038
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateSaturday, July 20, 2002
Primary Code016
First Use Anywhere DateSunday, April 1, 1979
First Use In Commerce DateSunday, April 1, 1979

Trademark Owner History


Party NameArea Advertiser, Inc., The
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressPittsburgh, PA 15205

Party NameArea Advertiser, Inc., The
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressPittsburgh, PA 15205

Party NameArea Advertiser, Inc., The
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressPittsburgh, PA 15205

Trademark Events


Event DateEvent Description
Saturday, July 20, 2002CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9
Friday, November 20, 1987REGISTERED - SEC. 7 REQUEST ABANDONED
Wednesday, April 22, 1987POST REGISTRATION ACTION MAILED - SEC. 7
Friday, March 20, 1987RQST FOR SECT 7 PARTIAL SURRENDER FILED
Tuesday, September 22, 1981REGISTERED-PRINCIPAL REGISTER
Tuesday, June 30, 1981PUBLISHED FOR OPPOSITION