BE ORIGINAL. BE HEALTHY. BE NASHVILLE. Trademark

Trademark Overview


On Wednesday, February 20, 2019, a trademark application was filed for BE ORIGINAL. BE HEALTHY. BE NASHVILLE. with the United States Patent and Trademark Office. The USPTO has given the BE ORIGINAL. BE HEALTHY. BE NASHVILLE. trademark a serial number of 88977318. The federal status of this trademark filing is REGISTERED as of Tuesday, May 12, 2020. This trademark is owned by Rhythm Running, LLC. The BE ORIGINAL. BE HEALTHY. BE NASHVILLE. trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:

Administration of community recreational sports events; Arranging and conducting events for commercial, promotional or advertising purposes; Concession stands featuring food and beverages; Event planning and management for marketing, branding, promoting or advertising the goods and services of others; Advertising, marketing, and promotional services; Organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes; Promoting and administering athletic programs and activities; Special event planning for business purposes; Special event planning for commercial, promotional or advertising purposes; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with sports events, community events, and social entertainment events

Organizing, arranging, and conducting athletic competitions; Organizing, arranging and conducting running, jogging, and walking events and races, and other related athletic events; Organizing, arranging and conducting community sporting and cultural events; Organizing, arranging, and conducting social entertainment events; Providing a website in the field of entertainment, athletics, sports, fitness, cultural events, community sporting and cultural events, athletic events, and social entertainment events; Providing online information about entertainment, athletics, sports, fitness, cultural events, community sporting and cultural events, athletic events, and social entertainment events; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of sports, exercise, fitness, athletic competitions and sporting events; Providing a website featuring reviews and recommendations of entertainment, community, cultural and sporting events and activities, sp...
be original. be healthy. be nashville.

General Information


Serial Number88977318
Word MarkBE ORIGINAL. BE HEALTHY. BE NASHVILLE.
Filing DateWednesday, February 20, 2019
Status700 - REGISTERED
Status DateTuesday, May 12, 2020
Registration Number6055196
Registration DateTuesday, May 12, 2020
Mark Drawing4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, July 23, 2019

Trademark Statements


Disclaimer with Predetermined Text"NASHVILLE"
Goods and ServicesAdministration of community recreational sports events; Arranging and conducting events for commercial, promotional or advertising purposes; Concession stands featuring food and beverages; Event planning and management for marketing, branding, promoting or advertising the goods and services of others; Advertising, marketing, and promotional services; Organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes; Promoting and administering athletic programs and activities; Special event planning for business purposes; Special event planning for commercial, promotional or advertising purposes; Promoting the goods and services of others by arranging for sponsors to affiliate their goods and services with sports events, community events, and social entertainment events
Goods and ServicesOrganizing, arranging, and conducting athletic competitions; Organizing, arranging and conducting running, jogging, and walking events and races, and other related athletic events; Organizing, arranging and conducting community sporting and cultural events; Organizing, arranging, and conducting social entertainment events; Providing a website in the field of entertainment, athletics, sports, fitness, cultural events, community sporting and cultural events, athletic events, and social entertainment events; Providing online information about entertainment, athletics, sports, fitness, cultural events, community sporting and cultural events, athletic events, and social entertainment events; Providing recognition and incentives by the way of awards to demonstrate excellence in the field of sports, exercise, fitness, athletic competitions and sporting events; Providing a website featuring reviews and recommendations of entertainment, community, cultural and sporting events and activities, sporting goods suppliers, athletic brands and exercise and fitness programs for entertainment purposes; Online electronic newsletter delivered by e-mail in the field of sports, exercise, fitness, athletic competitions, sporting events, community events, social entertainment events; Online journals, namely, blogs in the field of entertainment, athletics, nutrition, sports, exercise, fitness, athletic competitions, sporting events, community events, social entertainment events

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, March 12, 2019
Primary Code035
First Use Anywhere DateTuesday, January 1, 2019
First Use In Commerce DateTuesday, January 1, 2019

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateTuesday, March 12, 2019
Primary Code041
First Use Anywhere DateMonday, September 30, 2019
First Use In Commerce DateMonday, September 30, 2019

Trademark Owner History


Party NameEJM MARKETING, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNASHVILLE, TN 37203

Party NameEJM MARKETING, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNASHVILLE, TN 37203

Party NameEJM MARKETING, INC.
Party Type11 - New Owner Before Publication
Legal Entity Type03 - Corporation
AddressNASHVILLE, TN 37203

Party NameRhythm Running, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressNashville, TN 37203

Trademark Events


Event DateEvent Description
Tuesday, May 12, 2020REGISTERED-PRINCIPAL REGISTER
Thursday, April 9, 2020NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Wednesday, April 8, 2020ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Thursday, April 2, 2020STATEMENT OF USE PROCESSING COMPLETE
Tuesday, March 10, 2020USE AMENDMENT FILED
Thursday, April 2, 2020DIVISIONAL PROCESSING COMPLETE
Tuesday, March 10, 2020DIVISIONAL REQUEST RECEIVED
Tuesday, March 10, 2020TEAS REQUEST TO DIVIDE RECEIVED
Wednesday, March 18, 2020CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, March 10, 2020TEAS STATEMENT OF USE RECEIVED
Tuesday, September 17, 2019NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, July 23, 2019OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, July 23, 2019PUBLISHED FOR OPPOSITION
Wednesday, July 3, 2019NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Monday, June 17, 2019ASSIGNED TO LIE
Wednesday, June 5, 2019AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Tuesday, June 4, 2019APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, May 31, 2019TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, May 31, 2019CORRESPONDENCE RECEIVED IN LAW OFFICE
Friday, May 31, 2019TEAS RESPONSE TO OFFICE ACTION RECEIVED
Wednesday, May 15, 2019NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Wednesday, May 15, 2019EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Wednesday, May 15, 2019COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY
Wednesday, May 15, 2019EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED
Wednesday, May 1, 2019ASSIGNED TO EXAMINER
Tuesday, March 12, 2019NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM
Saturday, February 23, 2019NEW APPLICATION ENTERED IN TRAM