BE AT YOUR BEST.....A SMARTER CHOICE Trademark

Trademark Overview


On Tuesday, January 31, 2023, a trademark application was filed for BE AT YOUR BEST.....A SMARTER CHOICE with the United States Patent and Trademark Office. The USPTO has given the BE AT YOUR BEST.....A SMARTER CHOICE trademark a serial number of 97774317. The federal status of this trademark filing is REGISTERED as of Tuesday, November 19, 2024. The BE AT YOUR BEST.....A SMARTER CHOICE trademark is filed in the Advertising, Business and Retail Services category with the following description:

On-line retail store services featuring clothing, footwear, jewelry, handbags, coats; On-line retail department store services; Retail store services featuring clothing, footwear, jewelry, handbags
be at your best.....a smarter choice

General Information


Serial Number97774317
Word MarkBE AT YOUR BEST.....A SMARTER CHOICE
Filing DateTuesday, January 31, 2023
Status700 - REGISTERED
Status DateTuesday, November 19, 2024
Registration Number7573420
Registration DateTuesday, November 19, 2024
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, December 5, 2023

Trademark Statements


Goods and ServicesOn-line retail store services featuring clothing, footwear, jewelry, handbags, coats; On-line retail department store services; Retail store services featuring clothing, footwear, jewelry, handbags

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateFriday, February 17, 2023
Primary Code035
First Use Anywhere DateTuesday, January 31, 2023
First Use In Commerce DateTuesday, January 31, 2023

Trademark Owner History


Party NameNOT AVAILABLE
Party Type30 - Original Registrant
Legal Entity Type01 - Individual
AddressBourbonnais, IL 60914

Party NameNOT AVAILABLE
Party Type20 - Owner at Publication
Legal Entity Type01 - Individual
AddressBourbonnais, IL 60914

Party NameNOT AVAILABLE
Party Type10 - Original Applicant
Legal Entity Type01 - Individual
AddressBourbonnais, IL 60914

Trademark Events


Event DateEvent Description
Friday, February 3, 2023NEW APPLICATION ENTERED
Friday, February 17, 2023NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Monday, October 30, 2023ASSIGNED TO EXAMINER
Monday, October 30, 2023APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 15, 2023NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, December 5, 2023PUBLISHED FOR OPPOSITION
Tuesday, December 5, 2023OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, January 30, 2024NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Friday, June 21, 2024USE AMENDMENT FILED
Friday, June 21, 2024TEAS STATEMENT OF USE RECEIVED
Monday, August 12, 2024STATEMENT OF USE PROCESSING COMPLETE
Monday, August 12, 2024CASE ASSIGNED TO INTENT TO USE PARALEGAL
Monday, August 19, 2024SU - NON-FINAL ACTION - WRITTEN
Monday, August 19, 2024NON-FINAL ACTION E-MAILED
Monday, August 19, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Thursday, October 10, 2024EXAMINERS AMENDMENT E-MAILED
Thursday, October 10, 2024NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Thursday, October 10, 2024EXAMINER'S AMENDMENT ENTERED
Thursday, October 10, 2024SU-EXAMINER'S AMENDMENT WRITTEN
Friday, October 11, 2024NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Friday, October 11, 2024ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Tuesday, November 19, 2024REGISTERED-PRINCIPAL REGISTER
Tuesday, November 19, 2024NOTICE OF REGISTRATION CONFIRMATION EMAILED