| Serial Number | 90455291 |
| Word Mark | BBF BETTER BODY FOODS |
| Filing Date | Friday, January 8, 2021 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 27, 2023 |
| Registration Number | 7089192 |
| Registration Date | Tuesday, June 27, 2023 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, April 11, 2023 |
| Goods and Services | Sugar substitutes; Agave syrup for use as a natural sweetener; Palm sugar; Natural Sweeteners; Coconut flour; Coconut palm sugar; Quinoa, processed; Processed quinoa; Processed cacao powder; Cacao powder; Processed maca root in powdered form for use as a spice, herb, or flavoring for food or beverage; Mayonnaise; Avocado oil mayonnaise; Condiments, namely, mayonnaise; Seasonings; Food seasonings; Dressings for foods being salad dressings; Sauces; edible oil, namely, almond oil; Coconut-based amino acids for nutritional purposes; Sauces, namely, soy sauce substitutes; Salad dressing; Vinaigrettes |
| Pseudo Mark | BBF BETTER BODY FOODS |
| NOT AVAILABLE | "FOODS" |
| Description of Mark | The mark consists of a stylized geometric shape encasing the letters "BBF" near the top on the leftmost side. To the right of the stylized geometric shape, the stylized phrase "BETTER BODY FOODS" positioned as follows: "BETTER" on top of "BODY" on top of "FOODS". |
| Goods and Services | Wholesale store services featuring beverages, natural foods, organic foods, and dietary supplements; On-line wholesale store services featuring beverages, natural foods, organic foods, dietary supplements, and health food alternatives; Providing a website featuring consumer information in the field of dairy alternatives; Providing consumer information in the fields of foods and beverages |
| Goods and Services | Peanut butter; Sunflower seeds, prepared; Seed butters; Coconut powder; Powdered nut butters; Peanut butter in powdered form; Coconut oil for food; Processed chia seeds; Dried vegetables in powder form; Dried fruits in powder form; Edible oil, namely, avocado oil; Edible oil; Oils for food; Cooking oil for food; Processed organic foods, namely, processed organic nuts; Powders used in the preparation of vegetable-based food beverages; Oat milk; Oat drinks in the nature of oat-based beverages being oat milk; Nut-based spreads; Peanut butter-based spreads; Nut butter-based spreads; Nut-based butters; Almond butter-based spreads |
| Goods and Services | Providing a website featuring information in the nature of recipes |
| Goods and Services | Providing a website featuring information in the fields of health and nutrition; Providing a website featuring health and nutrition information; Information services in the fields of food and nutrition; Providing a website featuring nutritional information in the field of dairy alternatives; Providing a website featuring nutritional information in the field of organic milk alternatives; Providing nutritional information in the fields of foods and beverages |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 8, 2021 |
| Primary Code | 029 |
| First Use Anywhere Date | Wednesday, September 30, 2020 |
| First Use In Commerce Date | Wednesday, September 30, 2020 |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 8, 2021 |
| Primary Code | 030 |
| First Use Anywhere Date | Thursday, May 30, 2019 |
| First Use In Commerce Date | Thursday, May 30, 2019 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 8, 2021 |
| Primary Code | 035 |
| First Use Anywhere Date | Tuesday, April 30, 2019 |
| First Use In Commerce Date | Tuesday, April 30, 2019 |
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 23, 2021 |
| Primary Code | 043 |
| First Use Anywhere Date | Tuesday, April 30, 2019 |
| First Use In Commerce Date | Tuesday, April 30, 2019 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, December 23, 2021 |
| Primary Code | 044 |
| First Use Anywhere Date | Tuesday, April 30, 2019 |
| First Use In Commerce Date | Tuesday, April 30, 2019 |
| Party Name | BETTERBODY FOODS & NUTRITION LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lindon, UT 84042 |
| Party Name | BETTERBODY FOODS & NUTRITION LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lindon, UT 84042 |
| Party Name | BETTERBODY FOODS & NUTRITION LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lindon, UT 84042 |
| Event Date | Event Description |
| Tuesday, January 12, 2021 | NEW APPLICATION ENTERED |
| Thursday, April 8, 2021 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, April 9, 2021 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, June 29, 2021 | ASSIGNED TO EXAMINER |
| Wednesday, June 30, 2021 | NON-FINAL ACTION WRITTEN |
| Wednesday, June 30, 2021 | NON-FINAL ACTION E-MAILED |
| Wednesday, June 30, 2021 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, December 22, 2021 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Wednesday, December 22, 2021 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, December 23, 2021 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, January 27, 2022 | FINAL REFUSAL WRITTEN |
| Thursday, January 27, 2022 | FINAL REFUSAL E-MAILED |
| Thursday, January 27, 2022 | NOTIFICATION OF FINAL REFUSAL EMAILED |
| Wednesday, July 27, 2022 | TEAS REQUEST FOR RECONSIDERATION RECEIVED |
| Wednesday, July 27, 2022 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Thursday, July 28, 2022 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, September 6, 2022 | SUSPENSION LETTER WRITTEN |
| Tuesday, September 6, 2022 | LETTER OF SUSPENSION E-MAILED |
| Tuesday, September 6, 2022 | NOTIFICATION OF LETTER OF SUSPENSION E-MAILED |
| Wednesday, March 8, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, March 22, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, April 11, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, April 11, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, June 27, 2023 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, June 27, 2023 | NOTICE OF REGISTRATION CONFIRMATION EMAILED |
| Thursday, October 30, 2025 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Thursday, October 30, 2025 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, October 30, 2025 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |