BADGE CO. IDENTIFY WHAT MATTERS MOST Trademark

Trademark Overview


On Friday, August 6, 2021, a trademark application was filed for BADGE CO. IDENTIFY WHAT MATTERS MOST with the United States Patent and Trademark Office. The USPTO has given the BADGE CO. IDENTIFY WHAT MATTERS MOST trademark a serial number of 90868914. The federal status of this trademark filing is REGISTERED as of Tuesday, November 22, 2022. This trademark is owned by Badge Co. LLC. The BADGE CO. IDENTIFY WHAT MATTERS MOST trademark is filed in the Paper & Printed Material Products category with the following description:

Custom designed retractable reels for identification badge holders
badge co. identify what matters most

General Information


Serial Number90868914
Word MarkBADGE CO. IDENTIFY WHAT MATTERS MOST
Filing DateFriday, August 6, 2021
Status700 - REGISTERED
Status DateTuesday, November 22, 2022
Registration Number6904471
Registration DateTuesday, November 22, 2022
Mark Drawing3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, September 6, 2022

Trademark Statements


Description of MarkThe mark consists of the word, 'badge' spelled out in hand-written block letters that are offset at different levels. 'Co.' is directly underneath the "e" in badge. The "o" in 'co.' is underlined. Our brand slogan "Identify What Matters Most" is to the right of badge co. and written in all capital letters split into 2 lines. "Identify What" is on top with the words "Matters Most" directly underneath. The 'W' in what, 'M' and 'R' in 'matters', and 'M' in 'most' have long tails underlining or overtop the following letters. The entire logo and slogan are squared off with 4 L-shaped objects in the 4 corners.
Goods and ServicesCustom designed retractable reels for identification badge holders
Disclaimer with Predetermined Text"BADGE CO."

Classification Information


International Class016 - Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); printers' type; printing blocks.
US Class Codes002, 005, 022, 023, 029, 037, 038, 050
Class Status Code6 - Active
Class Status DateThursday, September 30, 2021
Primary Code016
First Use Anywhere DateFriday, May 7, 2021
First Use In Commerce DateFriday, May 7, 2021

Trademark Owner History


Party NameBadge Co. LLC
Party Type30 - Original Registrant
Legal Entity Type16 - Limited Liability Company
AddressFuquay Varina, NC 27526

Party NameBadge Co. LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressFuquay Varina, NC 27526

Party NameBadge Co. LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressFuquay Varina, NC 27526

Trademark Events


Event DateEvent Description
Tuesday, November 22, 2022NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, November 22, 2022REGISTERED-PRINCIPAL REGISTER
Tuesday, September 6, 2022OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, September 6, 2022PUBLISHED FOR OPPOSITION
Wednesday, August 17, 2022NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Friday, July 29, 2022APPROVED FOR PUB - PRINCIPAL REGISTER
Tuesday, July 19, 2022TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, July 18, 2022CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, July 18, 2022TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, May 17, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, May 17, 2022NON-FINAL ACTION E-MAILED
Tuesday, May 17, 2022NON-FINAL ACTION WRITTEN
Friday, May 6, 2022ASSIGNED TO EXAMINER
Friday, October 1, 2021NOTICE OF DESIGN SEARCH CODE E-MAILED
Thursday, September 30, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM