BAD IS THE NEW GOOD Trademark
Trademark Overview
On Thursday, February 5, 2026, a trademark application was filed for BAD IS THE NEW GOOD with the United States Patent and Trademark Office. The USPTO has given the BAD IS THE NEW GOOD trademark a serial number of 99635084. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, July 7, 2026. This trademark is owned by Mercury Advisers LLC. The BAD IS THE NEW GOOD trademark is filed in the Clothing & Apparel Products category with the following description:
Tops as clothing; Bottoms as clothing; Headwear; Footwear; Socks
General Information
| Serial Number | 99635084 |
| Word Mark | BAD IS THE NEW GOOD |
| Filing Date | Thursday, February 5, 2026 |
| Status | 686 - PUBLISHED FOR OPPOSITION |
| Status Date | Tuesday, July 7, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 7, 2026 |
Trademark Statements
| Goods and Services | Tops as clothing; Bottoms as clothing; Headwear; Footwear; Socks |
Classification Information
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, February 5, 2026 |
| Primary Code | 025 |
| First Use Anywhere Date | Sunday, June 15, 2025 |
| First Use In Commerce Date | Sunday, June 15, 2025 |
Trademark Owner History
| Party Name | Mercury Advisers LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Newark, DE 19702
US |
| Party Name | Mercury Advisers LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Newark, DE 19702
US |
Trademark Events
| Event Date | Event Description |
| Thursday, February 5, 2026 | NEW APPLICATION ENTERED |
| Thursday, February 5, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, February 5, 2026 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, June 2, 2026 | ASSIGNED TO EXAMINER |
| Friday, June 5, 2026 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 1, 2026 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 7, 2026 | PUBLISHED FOR OPPOSITION |
| Tuesday, July 7, 2026 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
