| Serial Number | 97353839 |
| Word Mark | AUTHENTIC AWESOME |
| Filing Date | Friday, April 8, 2022 |
| Status | 733 - FOURTH EXTENSION - GRANTED |
| Status Date | Monday, October 13, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 22, 2023 |
| Goods and Services | Rice; noodles; flour-based dumplings; vermicelli; couscous; preparations made from cereals, namely, processed cereals; processed grains; whole grain rice; long grain rice; wild rice; brown rice; basmati rice; parboiled rice; rice and seasoning mix combined in unitary packages; packaged meal mixes consisting primarily of rice; processed quinoa; bread; condiments, namely, savoury condiment sauces; sauces; cooking sauces; preparations for making sauce mixes; curry sauces; chili sauce; hot sauce; spicy sauces; savoury sauces; powders for making sauces; mixes for preparing sauces; prepared foodstuffs in the form of sauces; marinades; chutneys; farinaceous food pastes for human consumption; relish; spices; seasonings; processed culinary herbs; seasoning pastes; spice mixes; spice preparations; spice extracts being seasonings; spice rubs; curry spice mixes; rice-based prepared meals; noodle-based prepared meals; instant noodles; instant rice; cereal-based snack foods; rice-based snack foods; prepared meals consisting primarily of rice; prepared meals consisting primarily of processed grains; prepared meals consisting primarily of processed cereals; prepared meals consisting primarily of processed quinoa; prepared meals consisting primarily of noodles; frozen meals consisting primarily of rice; frozen meals consisting primarily of processed grains; frozen meals consisting primarily of processed cereals; frozen meals consisting primarily of processed quinoa; frozen meals consisting primarily of noodles; processed grains combined with seasonings and food flavorings other than essential oils; processed cereals combined with seasonings and food flavorings other than essential oils; processed quinoa combined with seasonings and food flavorings other than essential oils; rice combined with seasonings and food flavorings other than essential oils; prepared dish consisting primarily of processed grains and also including edible seeds, pulses, legumes, or vegetables; prepared dish consisting primarily of processed cereals and also including edible seeds, pulses, legumes, or vegetables; prepared dish consisting primarily of processed quinoa and also including edible seeds, pulses, legumes, or vegetables; prepared dish consisting primarily of rice and also including edible seeds, pulses, legumes, or vegetables; prepared dish consisting primarily of noodles and also including edible seeds, pulses, legumes, or vegetables |
| Goods and Services | Meat; fish, not live; poultry; meat extracts; meat substitutes; frozen vegetables; preserved vegetables; vegetables, cooked; processed fruits, fungi and vegetables, processed nuts and pulses; processed vegetables; processed legumes; processed lentils; processed chickpeas; processed beans; soya beans, preserved, for food; tofu; formed textured vegetable protein for use as a meat substitute; pickles; dairy substitutes, namely, non-dairy cheese substitutes, non-dairy yoghurt substitutes; coconut milk; cheese; yoghurt; edible oils and fats; coconut fat; vegetable fats for food; dips; nuts, prepared; prepared seeds for human consumption, not being seasonings or flavorings; snack foods based on legumes; snack foods based on nuts; snack foods based on vegetables; pre-cooked curry stew; vegetarian chili; prepared dishes consisting principally of meat; prepared vegetable salads; prepared dishes consisting primarily of processed vegetables; prepared meals consisting primarily of meat; prepared meals consisting primarily of meat substitutes; prepared meals consisting primarily of poultry; prepared meals consisting primarily of vegetables; prepared meals consisting primarily of fish; frozen meals consisting primarily of vegetables; frozen meals consisting primarily of meat; frozen meals consisting primarily of meat substitutes; frozen meals consisting primarily of fish; frozen meals consisting primarily of poultry; ready cooked meals consisting primarily of meat; ready cooked meals consisting primarily of meat substitutes; ready cooked meals consisting primarily of poultry; ready cooked meals consisting primarily of fish; ready cooked meals consisting primarily of vegetables |
| NOT AVAILABLE | "AUTHENTIC" |
| International Class | 029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 12, 2022 |
| Primary Code | 029 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 030 - Coffee, tea, cocoa, sugar, rice, tapioca, sago, artificial coffee; flour and preparations made from cereals, bread, pastry and confectionery, ices; honey, treacle; yeast, baking powder; salt, mustard; vinegar, sauces (condiments); spices; ice. |
| US Class Codes | 046 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 12, 2022 |
| Primary Code | 030 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | Mars, Incorporated |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | McLean, VA 221013883 |
| Party Name | Mars, Incorporated |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | McLean, VA 221013883 |
| Event Date | Event Description |
| Friday, August 26, 2022 | ASSIGNED TO EXAMINER |
| Tuesday, April 12, 2022 | NEW APPLICATION ENTERED |
| Tuesday, April 12, 2022 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, August 30, 2022 | NON-FINAL ACTION WRITTEN |
| Tuesday, August 30, 2022 | NON-FINAL ACTION E-MAILED |
| Tuesday, August 30, 2022 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Wednesday, March 1, 2023 | TEAS PETITION TO REVIVE RECEIVED |
| Wednesday, March 1, 2023 | PETITION TO REVIVE-GRANTED |
| Wednesday, March 1, 2023 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Thursday, March 2, 2023 | NOTICE OF REVIVAL - E-MAILED |
| Tuesday, June 27, 2023 | ASSIGNED TO LIE |
| Tuesday, June 27, 2023 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, June 27, 2023 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, July 17, 2023 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, August 22, 2023 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 22, 2023 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 17, 2023 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, August 2, 2023 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Wednesday, April 3, 2024 | SOU EXTENSION 1 FILED |
| Wednesday, April 3, 2024 | SOU EXTENSION 1 GRANTED |
| Wednesday, April 3, 2024 | SOU TEAS EXTENSION RECEIVED |
| Thursday, April 4, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Thursday, August 29, 2024 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Thursday, August 29, 2024 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Thursday, August 29, 2024 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, April 14, 2025 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, September 18, 2024 | SOU TEAS EXTENSION RECEIVED |
| Wednesday, September 18, 2024 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Wednesday, September 18, 2024 | SOU EXTENSION 2 GRANTED |
| Wednesday, September 18, 2024 | SOU EXTENSION 2 FILED |
| Monday, April 14, 2025 | SOU EXTENSION 3 FILED |
| Monday, April 14, 2025 | SOU EXTENSION 3 GRANTED |
| Tuesday, April 15, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Monday, October 13, 2025 | SOU EXTENSION 4 FILED |
| Monday, October 13, 2025 | SOU TEAS EXTENSION RECEIVED |
| Monday, October 13, 2025 | SOU EXTENSION 4 GRANTED |
| Monday, October 13, 2025 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |