AURA THE LABEL Trademark

Trademark Overview


On Tuesday, November 11, 2025, a trademark application was filed for AURA THE LABEL with the United States Patent and Trademark Office. The USPTO has given the AURA THE LABEL trademark a serial number of 99491301. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Tuesday, November 11, 2025. This trademark is owned by Wear Aura LLC. The AURA THE LABEL trademark is filed in the Clothing & Apparel Products, Advertising and Business and Retail Services categories with the following description:

Apparel for nursing mothers, namely, Men, Women, Children, Unisex; Dresses for Men, Women, Children, Unisex; T-shirts for Men, Women, Children, Unisex; Sweatshirts for Men, Women, Children, Unisex; Shirts for Men, Women, Children, Unisex; Shoes for Men, Women, Children, Unisex; Trousers for Men, Women, Children, Unisex; Pajamas for Men, Women, Children, Unisex; Shorts for Men, Women, Children, Unisex; Sweaters for Men, Women, Children, Unisex; Knitted gloves; Long jackets; Heavy jackets; Down jackets; Fur coats and jackets; Fur jackets; Travel clothing contained in a package comprising reversible jackets, pants, skirts, tops and a belt or scarf; Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Reversible jackets; Light-reflecting jackets; Stuff jackets; Padding jackets; Track jackets; Camouflage jackets; Outer jackets; Knit jackets; Hunting jackets; Motorcycle jackets; Snowboard jackets; Clothing jackets incorporating near field communicatio...

Online retail clothing store services; On-line retail department store services; Online retail department store services featuring in-store order pickup; Online retail convenience store services featuring in-store order pickup; Subscription-based online retail store services in the field of clothing, footwear, and fashion accessories; On-line retail store services featuring clothing, footwear, and fashion accessories; Online retail store services featuring virtual goods, namely, clothing, footwear, and fashion accessories for use in online virtual worlds; Online retail store services featuring digital goods, namely, clothing, footwear, and fashion accessories for use in online virtual worlds; Online retail store services featuring customized framed artwork consisting of clothing, footwear, and fashion accessories
aura the label

General Information


Serial Number99491301
Word MarkAURA THE LABEL
Filing DateTuesday, November 11, 2025
Status630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER
Status DateTuesday, November 11, 2025
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Indication of Colors claimedColor is not claimed as a feature of the mark.
Goods and ServicesApparel for nursing mothers, namely, Men, Women, Children, Unisex; Dresses for Men, Women, Children, Unisex; T-shirts for Men, Women, Children, Unisex; Sweatshirts for Men, Women, Children, Unisex; Shirts for Men, Women, Children, Unisex; Shoes for Men, Women, Children, Unisex; Trousers for Men, Women, Children, Unisex; Pajamas for Men, Women, Children, Unisex; Shorts for Men, Women, Children, Unisex; Sweaters for Men, Women, Children, Unisex; Knitted gloves; Long jackets; Heavy jackets; Down jackets; Fur coats and jackets; Fur jackets; Travel clothing contained in a package comprising reversible jackets, pants, skirts, tops and a belt or scarf; Athletic apparel, namely, shirts, pants, jackets, footwear, hats and caps, athletic uniforms; Reversible jackets; Light-reflecting jackets; Stuff jackets; Padding jackets; Track jackets; Camouflage jackets; Outer jackets; Knit jackets; Hunting jackets; Motorcycle jackets; Snowboard jackets; Clothing jackets incorporating near field communication (NFC) tags for providing fabric care instructions; Cashmere jackets; Puffer jackets; Quilted jackets; Korean outer jackets worn over basic garment (Magoja); Clothing jacket liners; Sleeveless jackets; Sleeved jackets; Padded jackets; Clothing for babies, toddlers and children, treated with fire and heat retardants, namely, pajamas, jackets, shirts, pants, jumper coveralls; Clothing jackets incorporating backpacks; Bomber jackets; Work jackets; Waterproof jackets; Fleece jackets; Bed jackets; Sweat jackets; Athletic jackets; Clothing jackets; Waterproof jackets and pants; Leather jackets; Safari jackets; Denim jackets; Sleeved or sleeveless jackets; Men's and women's jackets, coats, trousers, vests; Sheepskin jackets; Riding jackets; Suede jackets; Shell jackets; Formalwear, namely, dresses, gowns, tuxedos, dinner jackets, trousers and footwear; Men's socks; Leather slippers; Leather shoes; Muffs; Footwear for women; Footwear not for sports; Beach footwear; Footwear for men; Footwear for track and field athletics; Clothing for athletic use, namely, padded shirts; Clothing for athletic use, namely, padded pants; Men's suits; Bathing suits for men; Bathing costumes for women; Bathing costumes; Basketball sneakers; Baseball shoes; Dress suits; Deck-shoes; Cycling shoes; Coats of denim; Coats made of cotton; Clothing, namely, thobes; Long underwear; One-piece play suits; Tee shirts; Mocknecks; Crew necks; Wind pants; Stretch pants; A-shirts; Dresses that may also be used as towels; Hooded pullovers; Board shorts; Sun sleeves; Children's and infants' cloth bibs; Toboggan hats, pants and caps; Shoe inserts for primarily non-orthopedic purposes; Parts of clothing, namely, gussets for tights, gussets for stockings, gussets for bathing suits, gussets for underwear, gussets for leotards and gussets for footlets; Briefs; Boxing shoes; Men's dress socks; Long sleeve pullovers; Footwear; Clothing, namely, neck tubes; Clothing, namely, knee warmers; Clothing, namely, arm warmers; Suit coats; Suspenders; Swaddling clothes; Night shirts; Neckwear; Toe boxes; Money belts; Knee highs; Riding shoes; Ball gowns; Leather shirts; Leather skirts; Leather hats; Leather vests; Maternity leggings, namely, leggings featuring built-in maternity bands
NOT AVAILABLE"No claim is made to the exclusive right to use “THE LABEL” apart from the mark as shown."
Description of MarkThe mark consists of The mark consists of a series of smooth, connected curves forming an abstract design positioned above the stylized lowercase wording “aura,” with the uppercase wording “THE LABEL” appearing below “aura.” The mark is shown in black and white.
Goods and ServicesOnline retail clothing store services; On-line retail department store services; Online retail department store services featuring in-store order pickup; Online retail convenience store services featuring in-store order pickup; Subscription-based online retail store services in the field of clothing, footwear, and fashion accessories; On-line retail store services featuring clothing, footwear, and fashion accessories; Online retail store services featuring virtual goods, namely, clothing, footwear, and fashion accessories for use in online virtual worlds; Online retail store services featuring digital goods, namely, clothing, footwear, and fashion accessories for use in online virtual worlds; Online retail store services featuring customized framed artwork consisting of clothing, footwear, and fashion accessories

Classification Information


International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateTuesday, November 11, 2025
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateTuesday, November 11, 2025
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameWear Aura LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressNational Harbor, MD 20745

Trademark Events


Event DateEvent Description
Tuesday, November 11, 2025NEW APPLICATION ENTERED
Tuesday, November 11, 2025APPLICATION FILING RECEIPT MAILED