Trademark Overview
On Wednesday, March 4, 2026, a trademark application was filed for AURÓ with the United States Patent and Trademark Office. The USPTO has given the AURÓ trademark a serial number of 99681805. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Wednesday, March 4, 2026. The AURÓ trademark is filed in the Clothing & Apparel Products, Advertising, Business and Retail Services, Insurance & Financial Services, Education & Entertainment Services, and Restaurant & Hotel Services categories with the following description:
Clothing, headwear, and footwear all featuring golf and lifestyle themes
Real estate development, acquisition, management, leasing and brokerage services featuring residential golf course communities and resort properties; Management of real estate investment related to golf-centered residential, hospitality and resort developments
Resort hotel services; Hospitality services, namely providing temporary lodging accommodations and resort facilities in connection with golf course communities; Providing food and beverage services within golf-centered residential and resort destinations
Business management and administration services in the field of golf-centered residential communities and resort destinations; Administration of membership programs providing benefits, privileges, access to facilities, events, experiences, goods, and services related to golf, lifestyle, travel, leisure and hospitality; Marketing, branding and promotional services for golf course communities, resort destinations, hospitality services and recreational facilities; Operation of online marketplace featuring goods and services related to golf, travel, leisure, lifestyle, hospitality and community experiences; Business networking services for members of golf-centered lifestyle communities; Organizing and promoting community-based events, social gatherings and experimental programs for commercial and promotional purposes
Golf course services; Recreational and sporting services featuring golf, leisure and lifestyle activities; Organizing and conducting golf tournaments, recreational events, social events and community experiences; Providing facilities and amenities for recreation, entertainment, and leisure activities within golf-centered residential and resort communities; Entertainment and cultural activities for members of lifestyle and community-based golf organizations; Educational services, namely workshops, seminars and programming in the field of golf, lifestyle, wellness, leisure and community engagement