| Serial Number | 85364292 |
| Word Mark | AS AUGUST SCHELL NEW ULM, MINN |
| Filing Date | Wednesday, July 6, 2011 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Monday, November 22, 2021 |
| Registration Number | 4130989 |
| Registration Date | Tuesday, April 24, 2012 |
| Mark Drawing | 3000 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, February 7, 2012 |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Disclaimer with Predetermined Text | "NEW ULM, MINN" |
| Description of Mark | The mark consists of 2 concentric circles with the wording "AUGUST SCHELL" and "NEW ULM, MINN" within the outer circle and within the center the stylized letters "AS" with a deer design incorporated into the letter "S". |
| Goods and Services | Beverage glassware |
| Goods and Services | Clothing, namely, shirts, t-shirts, hats, sweaters, sweatshirts and jackets |
| Goods and Services | Beer |
| Name/Portrait Description and/or Consent Statement | The name "AUGUST SCHELL" does not identify a living individual. |
| International Class | 021 - Household or kitchen utensils and containers; combs and sponges; brushes (except paint brushes); brush-making materials; articles for cleaning purposes; steel-wool; unworked or semi-worked glass (except glass used in building); glassware, porcelain and earthenware not included in other classes. |
| US Class Codes | 002, 013, 023, 029, 030, 033, 040, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, July 12, 2011 |
| Primary Code | 021 |
| First Use Anywhere Date | Wednesday, November 30, 1859 |
| First Use In Commerce Date | Wednesday, November 30, 1859 |
| International Class | 025 - Clothing, footwear, headgear. |
| US Class Codes | 022, 039 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, July 12, 2011 |
| Primary Code | 025 |
| First Use Anywhere Date | Wednesday, November 30, 1859 |
| First Use In Commerce Date | Wednesday, November 30, 1859 |
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, July 12, 2011 |
| Primary Code | 032 |
| First Use Anywhere Date | Wednesday, November 30, 1859 |
| First Use In Commerce Date | Wednesday, November 30, 1859 |
| Party Name | August Schell Brewing Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Indianapolis, IN 46204 |
| Party Name | August Schell Brewing Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | New Ulm, MN 56073 |
| Party Name | August Schell Brewing Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | New Ulm, MN 56073 |
| Event Date | Event Description |
| Monday, November 22, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Monday, November 22, 2021 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Monday, November 22, 2021 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Monday, November 22, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, June 30, 2021 | TEAS SECTION 8 & 9 RECEIVED |
| Saturday, April 24, 2021 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Monday, March 8, 2021 | APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED |
| Monday, March 8, 2021 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, March 8, 2021 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Monday, March 8, 2021 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Monday, March 8, 2021 | TEAS CHANGE OF OWNER ADDRESS RECEIVED |
| Monday, March 1, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
| Monday, March 1, 2021 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Wednesday, January 2, 2019 | SEC. 15 ACKNOWLEDGEMENT - E-MAILED |
| Wednesday, January 2, 2019 | REGISTERED - SEC. 15 ACKNOWLEDGED |
| Wednesday, November 28, 2018 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, October 26, 2018 | TEAS SECTION 15 RECEIVED |
| Wednesday, October 24, 2018 | TEAS SECTION 8 RECEIVED |
| Monday, April 24, 2017 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Sunday, March 2, 2014 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Tuesday, April 24, 2012 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, February 7, 2012 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 7, 2012 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 18, 2012 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, January 3, 2012 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, December 30, 2011 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, December 19, 2011 | PREVIOUS ALLOWANCE COUNT WITHDRAWN |
| Monday, December 12, 2011 | WITHDRAWN FROM PUB - OG REVIEW QUERY |
| Wednesday, November 30, 2011 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, November 30, 2011 | ASSIGNED TO LIE |
| Thursday, November 3, 2011 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 26, 2011 | EXAMINER'S AMENDMENT ENTERED |
| Wednesday, October 26, 2011 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Wednesday, October 26, 2011 | EXAMINERS AMENDMENT E-MAILED |
| Wednesday, October 26, 2011 | EXAMINERS AMENDMENT -WRITTEN |
| Monday, October 24, 2011 | ASSIGNED TO EXAMINER |
| Wednesday, July 13, 2011 | NOTICE OF DESIGN SEARCH CODE MAILED |
| Tuesday, July 12, 2011 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Saturday, July 9, 2011 | NEW APPLICATION ENTERED IN TRAM |