| Serial Number | 75489209 |
| Word Mark | AMERICAN GIRL |
| Filing Date | Thursday, May 21, 1998 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Tuesday, August 3, 2021 |
| Registration Number | 2378035 |
| Registration Date | Tuesday, August 15, 2000 |
| Mark Drawing | 1 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, July 27, 1999 |
| Certificate of Correction for Registration | In the statement, column 1, line 17, "nanny" should be deleted, and "fanny" should be inserted. |
| Goods and Services | [ RETAIL OUTLET AND ] RETAIL STORE SERVICES FEATURING [ COSMETICS AND TOILETRIES; CUTLERY; COMPUTER SOFTWARE; ] PRE-RECORDED [AUDIO AND] VIDEO [CASSETTES,] LASER DISCS [, AND CD Roms ] ; HAIR ORNAMENTS; BOOKS [, MAGAZINES, NEWSLETTERS, [SCRIPTS AND SCREENPLAYS FOR THEATRICAL AND TELEVISION PERFORMANCES,] CALENDARS, CARDS, STATIONERY, POSTERS, PHOTOGRAPHS, PHOTOGRAPH FRAMES, TRADING CARDS, MAPS, PAPER DOLLS, BOOKMARKS, NOTEBOOKS, AND OTHER PRINTED MATERIALS ] ; CRAFT KITS; [ LUGGAGE, ] HANDBAGS, BOOK BAGS, [NANNY] * FANNY * PACKS, BACK PACKS, TOTE BAGS, CANVAS BAGS, SCHOOL BAGS, WALLETS, PURSES [ AND DUFFEL BAGS; UMBRELLAS; SLEEPING BAGS, PICTURE FRAMES AND FURNITURE ] ; HAIR BRUSHES AND COMBS; [ LINENS, TOWELS AND BEDSPREADS; ] ORNAMENTAL NOVELTY PINS [ AND BUTTONS ] ; DOLLS, DOLL CLOTHING, DOLL ACCESSORIES; STUFFED TOY ANIMALS * ; * [, CLOTHING AND ACCESSORIES FOR STUFFED TOY ANIMALS; BOARD GAMES, ] TOYS [ AND GAMES ] ALL FOR CHILDREN |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 2, 1998 |
| Primary Code | 035 |
| First Use Anywhere Date | Monday, July 13, 1998 |
| First Use In Commerce Date | Monday, July 13, 1998 |
| Party Name | AMERICAN GIRL, LLC |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | EL SEGUNDO, CA 90245 |
| Party Name | MATTEL, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | EL SEGUNDO, CA 90245 |
| Party Name | Pleasant Company |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Middleton, WI 53562 |
| Party Name | Pleasant Company |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Middleton, WI 53562 |
| Party Name | Pleasant Company |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Middleton, WI 53562 |
| Event Date | Event Description |
| Friday, June 25, 1999 | NOTICE OF PUBLICATION |
| Monday, December 14, 1998 | ASSIGNED TO EXAMINER |
| Wednesday, December 16, 1998 | ASSIGNED TO EXAMINER |
| Tuesday, February 2, 1999 | ASSIGNED TO EXAMINER |
| Friday, February 5, 1999 | ASSIGNED TO EXAMINER |
| Tuesday, April 6, 1999 | EXAMINER'S AMENDMENT MAILED |
| Monday, April 12, 1999 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, August 15, 2000 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, July 27, 1999 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 19, 1999 | NOA MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, November 30, 1999 | USE AMENDMENT FILED |
| Monday, January 31, 2000 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, February 29, 2000 | ASSIGNED TO EXAMINER |
| Tuesday, February 29, 2000 | ASSIGNED TO EXAMINER |
| Tuesday, February 29, 2000 | ASSIGNED TO EXAMINER |
| Friday, March 10, 2000 | NON-FINAL ACTION MAILED |
| Tuesday, March 21, 2000 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, April 9, 2008 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, June 23, 2010 | TEAS SECTION 8 & 9 RECEIVED |
| Wednesday, August 30, 2000 | SEC 7 REQUEST FILED |
| Friday, November 24, 2000 | CORRECTION UNDER SECTION 7 - PROCESSED |
| Wednesday, March 2, 2005 | PAPER RECEIVED |
| Thursday, June 29, 2006 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, June 29, 2006 | REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED |
| Wednesday, September 13, 2006 | ASSIGNED TO PARALEGAL |
| Tuesday, September 19, 2006 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Tuesday, October 23, 2007 | CASE FILE IN TICRS |
| Thursday, June 24, 2010 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Friday, June 21, 2019 | NOTICE OF SUIT |
| Wednesday, March 31, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, June 28, 2010 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Monday, June 28, 2010 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Monday, February 15, 2021 | TEAS SECTION 8 & 9 RECEIVED |
| Wednesday, March 31, 2021 | OFFICE ACTION ISSUED POU1 |
| Thursday, July 29, 2021 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Tuesday, August 3, 2021 | REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) |
| Tuesday, August 3, 2021 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Tuesday, August 3, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |