Trademark Overview
On Monday, March 16, 2026, a trademark application was filed for ZILLOW PREVIEW with the United States Patent and Trademark Office. The USPTO has given the ZILLOW PREVIEW trademark a serial number of 99705439. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Monday, March 16, 2026. This trademark is owned by MFTB Holdco, Inc.. The ZILLOW PREVIEW trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Advertising, Business and Retail Services, Insurance & Financial Services, and Computer & Software Services & Scientific Services categories with the following description:
Advertising and marketing services, namely, promoting the goods and services of others by providing an online marketplace and online listings in the field of real estate and housing; providing lead generation services for real estate professionals via an online real estate marketplace; promoting the brokerage services of others by featuring real estate listings; providing marketing analytics and reporting for real estate listings and advertising campaigns
Providing temporary use of on‑line non‑downloadable software for creating, inputting, managing, publishing, and updating real estate listings; providing temporary use of on‑line non‑downloadable software for displaying, searching, and filtering real estate listings; providing temporary use of on‑line non‑downloadable software for matching real estate buyers and sellers and connecting consumers with real estate professionals; providing temporary use of on‑line non‑downloadable software for tracking engagement, performance, and analytics for real estate listings and advertising; software as a service services featuring software for use by real estate professionals to manage listings and related marketing campaigns; providing temporary use of on-line non-downloadable software for use in soliciting and selecting real estate purchase offers, managing the real estate sales process
Providing real estate information via the internet, namely, providing real estate listings and information in the fields of real estate, housing, apartments, rental properties, and real estate markets; providing an online database of real estate listings; providing real estate market data, analysis, and commentary; providing information in the field of real estate brokerage services; providing information about real estate transactions and home purchase opportunities
Downloadable computer software and downloadable mobile applications for searching, viewing, and filtering real estate and housing listings; downloadable computer software and downloadable mobile applications for creating, inputting, managing, publishing, and updating real estate listings; downloadable computer software and downloadable mobile applications for connecting consumers with real estate professionals, scheduling property tours, and managing lead referrals; downloadable computer software and downloadable mobile applications for accessing real estate market data, analytics, and reporting related to listing performance and advertising campaigns
