Trademark Overview
On Friday, June 12, 2026, a trademark application was filed for ZILLOW MEDIA ADVANTAGE with the United States Patent and Trademark Office. The USPTO has given the ZILLOW MEDIA ADVANTAGE trademark a serial number of 99881580. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, June 12, 2026. This trademark is owned by MFTB Holdco, Inc.. The ZILLOW MEDIA ADVANTAGE trademark is filed in the Advertising, Business and Retail Services and Computer & Software Services & Scientific Services categories with the following description:
Providing a program for real estate photographers featuring business marketing support, brand exposure, and online profile management; facilitating the display of business information, logos, and website links for service providers in the real estate industry on a digital platform; providing access to artificial intelligence (AI) tools for optimization of real estate marketing profiles
Providing temporary use of non-downloadable software for real estate photographers to manage their business profiles, upload images, and connect with potential clients via an online platform; providing tools for digital image presentation and business attribution; software as a service (SaaS) featuring artificial intelligence (AI) capabilities for image processing and editing, customizable virtual staging, media content transformation, and provision of analytic reporting for real estate photography businesses
