ZAG LAB Trademark

Trademark Overview


On Tuesday, September 29, 2020, a trademark application was filed for ZAG LAB with the United States Patent and Trademark Office. The USPTO has given the ZAG LAB trademark a serial number of 90222227. The federal status of this trademark filing is FIFTH EXTENSION - GRANTED as of Friday, June 28, 2024. This trademark is owned by Zag America, LLC. The ZAG LAB trademark is filed in the Computer & Software Products & Electrical & Scientific Products, Jewelry Products, Clothing & Apparel Products, and Toys & Sporting Goods Products categories with the following description:

Walkie-talkies; two-way radios; night vision goggles

Toys, namely, toy figures, collectable toy figures, toy action figures, poseable toys, electronic action toys, electronic learning toys, talking toys, talking toy figures, toy action figures and accessories therefor, toy figure makers; dolls and dolls' clothing, collector dolls, talking dolls, electronic dolls, clip on plush toys; remote control toys, namely, action figures, plush toys, and dolls; radio control toys, namely, action figures, plush toys, and dolls; toy room guards, namely, toy motion sensor and recording device that plays a recorded message when the sensor is triggered and toy motion sensor alarms, toy vehicles with motion sensors, toy action figures with motion sensors; plush toys, plush dolls, stuffed and plush toys, electronic plush toys; role play toys in the nature of play sets for children to imitate the main characters in a television series, continuing program series, feature programs, animated films, and live action films; playsets for dolls, figures, plush toys...

Costumes for use in dress up and role-play

Key chains, key chains with device for recording and playing audio, key chains featuring the main characters in a television series, continuing program series, feature programs, animated films, and live action films
zag lab

General Information


Serial Number90222227
Word MarkZAG LAB
Filing DateTuesday, September 29, 2020
Status734 - FIFTH EXTENSION - GRANTED
Status DateFriday, June 28, 2024
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateTuesday, November 2, 2021

Trademark Statements


Description of MarkThe mark consists of the stylized black word "ZAG" atop a slightly curved underline, above the word "LAB" with each letter in a three-dimensional cube arranged in an overall triangle shape, with the letter "L" in white font on a magenta cube top with the other sides being light purple and purple; the letter "A" in white font on a yellow cube top with the other sides being orange and red; and the letter "B" in white font on a blue cube top with the other sides being light blue and dark blue.
Goods and ServicesWalkie-talkies; two-way radios; night vision goggles
Goods and ServicesToys, namely, toy figures, collectable toy figures, toy action figures, poseable toys, electronic action toys, electronic learning toys, talking toys, talking toy figures, toy action figures and accessories therefor, toy figure makers; dolls and dolls' clothing, collector dolls, talking dolls, electronic dolls, clip on plush toys; remote control toys, namely, action figures, plush toys, and dolls; radio control toys, namely, action figures, plush toys, and dolls; toy room guards, namely, toy motion sensor and recording device that plays a recorded message when the sensor is triggered and toy motion sensor alarms, toy vehicles with motion sensors, toy action figures with motion sensors; plush toys, plush dolls, stuffed and plush toys, electronic plush toys; role play toys in the nature of play sets for children to imitate the main characters in a television series, continuing program series, feature programs, animated films, and live action films; playsets for dolls, figures, plush toys, and accessories therefor; toy vehicles and accessories therefor, non-electronic toy vehicles, electronic toy vehicles, radio-controlled toy vehicles, remote-controlled toy vehicles; toy building structures and toy vehicle tracks, Toy vehicle track sets and roadways and accessories therefor; action role play toys in the nature of play sets for children, namely, gear and accessories used by characters in television series, continuing program series, feature programs, animated films, and live action films, namely, toy weapons, toy water guns, water toys, toy jewelry, electronic training toys, namely electronic toy building sets, inflatable training toys, namely, inflatable bop bags, and children's dress-up accessories; electronic novelty toys, namely, toys that electronically record, play back, and distort or manipulate voices and sounds, toy voice changers, toy message communicators; hand-held units for playing electronic games; hand-held video games with liquid crystal displays; hand-held units for playing electronic games in the nature of caring for virtual pets and the main characters in a television series, continuing program series, feature programs, animated films, and live action films, virtual pets; small collectible toys, action figures, dolls, plush toys, and toy vehicles packaged in capsule containing devices; small collectible toys, action figures, dolls, plush toys, and toy vehicles packaged in blind bags and blind boxes
Goods and ServicesCostumes for use in dress up and role-play
Goods and ServicesKey chains, key chains with device for recording and playing audio, key chains featuring the main characters in a television series, continuing program series, feature programs, animated films, and live action films
Indication of Colors claimedThe color(s) black, white, light purple, purple, magenta, yellow, orange, red, blue, light blue, and dark blue is/are claimed as a feature of the mark.

Classification Information


International Class009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus.
US Class Codes021, 023, 026, 036, 038
Class Status Code6 - Active
Class Status DateThursday, November 12, 2020
Primary Code009
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class014 - Precious metals and their alloys and goods in precious metals or coated therewith, not included in other classes; jewelry, precious stones; horological and chronometric instruments.
US Class Codes002, 027, 028, 050
Class Status Code6 - Active
Class Status DateThursday, November 12, 2020
Primary Code014
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class025 - Clothing, footwear, headgear.
US Class Codes022, 039
Class Status Code6 - Active
Class Status DateWednesday, September 1, 2021
Primary Code025
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees.
US Class Codes022, 023, 038, 050
Class Status Code6 - Active
Class Status DateThursday, November 12, 2020
Primary Code028
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameZag America, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressSanta Monica, CA 90405

Party NameZag America, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressSanta Monica, CA 90405

Trademark Events


Event DateEvent Description
Friday, October 2, 2020NEW APPLICATION ENTERED
Thursday, November 12, 2020NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, November 13, 2020NOTICE OF DESIGN SEARCH CODE E-MAILED
Monday, February 22, 2021ASSIGNED TO EXAMINER
Monday, March 1, 2021NON-FINAL ACTION WRITTEN
Monday, March 1, 2021NON-FINAL ACTION E-MAILED
Monday, March 1, 2021NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, August 31, 2021TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, August 31, 2021CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, September 1, 2021TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, September 29, 2021APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, October 13, 2021NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 2, 2021PUBLISHED FOR OPPOSITION
Tuesday, November 2, 2021OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Tuesday, December 28, 2021NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Monday, June 27, 2022TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Monday, June 27, 2022ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Monday, June 27, 2022TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, June 28, 2022SOU TEAS EXTENSION RECEIVED
Tuesday, June 28, 2022SOU EXTENSION 1 FILED
Tuesday, June 28, 2022SOU EXTENSION 1 GRANTED
Thursday, June 30, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Thursday, December 22, 2022SOU TEAS EXTENSION RECEIVED
Thursday, December 22, 2022SOU EXTENSION 2 FILED
Thursday, December 22, 2022SOU EXTENSION 2 GRANTED
Saturday, December 24, 2022NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, June 27, 2023SOU TEAS EXTENSION RECEIVED
Tuesday, June 27, 2023SOU EXTENSION 3 FILED
Tuesday, June 27, 2023SOU EXTENSION 3 GRANTED
Thursday, June 29, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Wednesday, December 20, 2023SOU TEAS EXTENSION RECEIVED
Wednesday, December 20, 2023SOU EXTENSION 4 FILED
Wednesday, December 20, 2023SOU EXTENSION 4 GRANTED
Friday, December 22, 2023NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, June 28, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, June 28, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, June 28, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, June 28, 2024SOU TEAS EXTENSION RECEIVED
Friday, June 28, 2024NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Friday, June 28, 2024SOU EXTENSION 5 FILED
Friday, June 28, 2024SOU EXTENSION 5 GRANTED