YSB NOW Trademark
Trademark Overview
On Thursday, July 16, 2015, a trademark application was filed for YSB NOW with the United States Patent and Trademark Office. The USPTO has given the YSB NOW trademark a serial number of 86983719. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Friday, November 8, 2024. This trademark is owned by YSBNow Inc.. The YSB NOW trademark is filed in the Advertising, Business and Retail Services, Education & Entertainment Services, Computer & Software Services & Scientific Services, and Medical & Beauty Services & Agricultural Services categories with the following description:
Entertainment services, namely, providing information by means of a global computer network in the fields of celebrities, entertainment, and popular culture; Entertainment services, namely, live virtual personal appearances by music, movie, fashion, sports and social media celebrities; Providing information and news commentary over the Internet in the fields of celebrities, sports, pop culture, fitness, and entertainment; Providing a website featuring non-downloadable videos and multimedia content featuring celebrity news and interviews, sports, fashion, pop culture, food, beauty, fitness, lifestyle, shopping, entertainment, and travel, accessible by audio, video and computer networks; Online journals, namely, blogs featuring positive views, role models, empowering messages, insights into trends, interviews, and news and information in the fields of celebrities, sports, fashion, pop culture, food, beauty, fitness, lifestyle, shopping, entertainment, and travel; Providing an interactive...
Promoting the goods and services of others by providing an interactive web site featuring links to the retail web sites of others; Promoting the goods and services of others by providing a website featuring coupons, rebates, reviews, links to the retail websites of others, and discount information; Advertising, marketing and promotion services; Advertising and marketing consultancy; Arranging and conducting incentive reward programs to promote the sale of a wide variety of goods and services of others, to preteen and teen girls; Consumer strategy business consulting, namely, using analytic models for the understanding and predicting of consumer and retail market trends and actions; Providing a website to promote positive self-image and reinforce positive lifestyle choices for preteen and teen girls
Providing information and news commentary in the field of lifestyle wellness
Providing customized on-line web pages and data feeds featuring user-defined information, namely, content sourced from social media and third party blogs and websites; Computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, identify positive role models, obtain positive lifestyle information and advice, encounter empowering messages, form virtual communities, and engage in social networking in the fields of celebrity news, sports, fashion, pop culture, food, beauty, fitness, lifestyle, shopping, entertainment, and travel; Providing a website featuring on-line non-downloadable software for creating and managing user-generated profiles, images, videos and information, searchable databases of images and information, allowing for multi-user personalization and arrangement of the images and information, and uploading and manipulating user-generated content; Computer services, namely, creating an on-line virt...
General Information
| Serial Number | 86983719 |
| Word Mark | YSB NOW |
| Filing Date | Thursday, July 16, 2015 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, November 8, 2024 |
| Registration Number | 5454106 |
| Registration Date | Tuesday, April 24, 2018 |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, June 21, 2016 |
Trademark Statements
| Goods and Services | Entertainment services, namely, providing information by means of a global computer network in the fields of celebrities, entertainment, and popular culture; Entertainment services, namely, live virtual personal appearances by music, movie, fashion, sports and social media celebrities; Providing information and news commentary over the Internet in the fields of celebrities, sports, pop culture, fitness, and entertainment; Providing a website featuring non-downloadable videos and multimedia content featuring celebrity news and interviews, sports, fashion, pop culture, food, beauty, fitness, lifestyle, shopping, entertainment, and travel, accessible by audio, video and computer networks; Online journals, namely, blogs featuring positive views, role models, empowering messages, insights into trends, interviews, and news and information in the fields of celebrities, sports, fashion, pop culture, food, beauty, fitness, lifestyle, shopping, entertainment, and travel; Providing an interactive website for users to play online games of skill and interact with website content and thereby earn points redeemable for access to exclusive content, coupons, rebates, discounts and special offerings on goods and/or services provided by website sponsors; Non-downloadable software for aggregating news and information from social media feeds and presenting it in on a single website |
| Description of Mark | The mark consists of the term "YSB" and the word "NOW," in white lettering comprised of dots, with "YSB" appearing directly above "NOW," inside a magenta solid-colored heart with a yellow, wavy border. |
| Indication of Colors claimed | The color(s) magenta, white, yellow is/are claimed as a feature of the mark. |
| Goods and Services | Promoting the goods and services of others by providing an interactive web site featuring links to the retail web sites of others; Promoting the goods and services of others by providing a website featuring coupons, rebates, reviews, links to the retail websites of others, and discount information; Advertising, marketing and promotion services; Advertising and marketing consultancy; Arranging and conducting incentive reward programs to promote the sale of a wide variety of goods and services of others, to preteen and teen girls; Consumer strategy business consulting, namely, using analytic models for the understanding and predicting of consumer and retail market trends and actions; Providing a website to promote positive self-image and reinforce positive lifestyle choices for preteen and teen girls |
| Goods and Services | Providing information and news commentary in the field of lifestyle wellness |
| Goods and Services | Providing customized on-line web pages and data feeds featuring user-defined information, namely, content sourced from social media and third party blogs and websites; Computer services, namely, creating an on-line community for registered users to participate in discussions, get feedback from their peers, identify positive role models, obtain positive lifestyle information and advice, encounter empowering messages, form virtual communities, and engage in social networking in the fields of celebrity news, sports, fashion, pop culture, food, beauty, fitness, lifestyle, shopping, entertainment, and travel; Providing a website featuring on-line non-downloadable software for creating and managing user-generated profiles, images, videos and information, searchable databases of images and information, allowing for multi-user personalization and arrangement of the images and information, and uploading and manipulating user-generated content; Computer services, namely, creating an on-line virtual environment for celebrities and sports stars to present favorite lifestyle items such as clothing, makeup, food, restaurants, and vacation destinations to users; Platform as a service (PAAS) featuring computer software platform for online talent management which uses content-based data analytics to identify advertising opportunities and then match talent with potential sponsors and fanbase |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 8, 2024 |
| Primary Code | 035 |
| First Use Anywhere Date | Wednesday, September 30, 2015 |
| First Use In Commerce Date | Wednesday, September 30, 2015 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 8, 2024 |
| Primary Code | 041 |
| First Use Anywhere Date | Wednesday, September 30, 2015 |
| First Use In Commerce Date | Wednesday, September 30, 2015 |
| International Class | 042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 8, 2024 |
| Primary Code | 042 |
| First Use Anywhere Date | Wednesday, September 30, 2015 |
| First Use In Commerce Date | Wednesday, September 30, 2015 |
| International Class | 044 - Medical services; veterinary services; hygienic and beauty care for human beings or animals; agriculture, horticulture and forestry services. |
| US Class Codes | 100, 101 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, November 8, 2024 |
| Primary Code | 044 |
| First Use Anywhere Date | Wednesday, September 30, 2015 |
| First Use In Commerce Date | Wednesday, September 30, 2015 |
Trademark Owner History
| Party Name | YSBNow Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | Bedminster, NJ 07921 |
| Party Name | YSBNow Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Bedminster, NJ 07921 |
| Party Name | YSBNow Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Bedminster, NJ 07921 |
Trademark Events
| Event Date | Event Description |
| Monday, July 20, 2015 | NEW APPLICATION ENTERED |
| Wednesday, July 22, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, July 23, 2015 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, October 26, 2015 | ASSIGNED TO EXAMINER |
| Saturday, October 31, 2015 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Saturday, October 31, 2015 | NON-FINAL ACTION E-MAILED |
| Saturday, October 31, 2015 | NON-FINAL ACTION WRITTEN |
| Friday, February 19, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, February 19, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Saturday, February 20, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Thursday, March 10, 2016 | NON-FINAL ACTION WRITTEN |
| Thursday, March 10, 2016 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Thursday, March 10, 2016 | NON-FINAL ACTION E-MAILED |
| Tuesday, April 26, 2016 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Monday, May 16, 2016 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, June 1, 2016 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, June 21, 2016 | PUBLISHED FOR OPPOSITION |
| Friday, February 10, 2017 | SOU EXTENSION 1 FILED |
| Monday, April 25, 2016 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Monday, April 25, 2016 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, June 21, 2016 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, August 16, 2016 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Friday, February 10, 2017 | SOU TEAS EXTENSION RECEIVED |
| Friday, February 10, 2017 | SOU EXTENSION 1 GRANTED |
| Tuesday, February 14, 2017 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, August 15, 2017 | SOU TEAS EXTENSION RECEIVED |
| Tuesday, August 15, 2017 | SOU EXTENSION 2 FILED |
| Tuesday, August 15, 2017 | SOU EXTENSION 2 GRANTED |
| Thursday, August 17, 2017 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Friday, February 16, 2018 | TEAS STATEMENT OF USE RECEIVED |
| Friday, February 16, 2018 | SOU TEAS EXTENSION RECEIVED |
| Friday, February 16, 2018 | TEAS REQUEST TO DIVIDE RECEIVED |
| Friday, February 16, 2018 | DIVISIONAL REQUEST RECEIVED |
| Friday, February 16, 2018 | SOU EXTENSION 3 FILED |
| Friday, February 16, 2018 | USE AMENDMENT FILED |
| Friday, February 23, 2018 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Thursday, March 1, 2018 | DIVISIONAL PROCESSING COMPLETE |
| Thursday, March 1, 2018 | SOU EXTENSION 3 GRANTED |
| Thursday, March 1, 2018 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, March 2, 2018 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Tuesday, March 20, 2018 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, March 21, 2018 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Tuesday, April 24, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, April 24, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Friday, November 8, 2024 | CANCELLED SEC. 8 (6-YR) |
| Friday, March 2, 2018 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
