"YOU'VE GOT TO FEEL IT TO BELIEVE IT" Trademark

Trademark Overview


On Thursday, August 30, 1979, a trademark application was filed for "YOU'VE GOT TO FEEL IT TO BELIEVE IT" with the United States Patent and Trademark Office. The USPTO has given the "YOU'VE GOT TO FEEL IT TO BELIEVE IT" trademark a serial number of 73229642. The federal status of this trademark filing is CANCELLED - SECTION 8 as of Wednesday, October 21, 1987. This trademark is owned by Bristol-Myers Company. The "YOU'VE GOT TO FEEL IT TO BELIEVE IT" trademark is filed in the Cosmetics & Cleaning Products category with the following description:

Antiperspirant Preparation
"you've got to feel it to believe it"

General Information


Serial Number73229642
Word Mark"YOU'VE GOT TO FEEL IT TO BELIEVE IT"
Filing DateThursday, August 30, 1979
Status710 - CANCELLED - SECTION 8
Status DateWednesday, October 21, 1987
Registration Number1151390
Registration DateTuesday, April 21, 1981
Mark Drawing5S09 - Drawing with word(s) / letter(s) / number(s) in Stylized form
Published for Opposition DateTuesday, January 27, 1981

Trademark Statements


Goods and ServicesAntiperspirant Preparation
Pseudo MarkYOU HAVE GOT

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes051
Class Status Code2 - Sec. 8 - Entire Registration
Class Status DateWednesday, October 21, 1987
Primary Code003
First Use Anywhere DateMonday, June 18, 1979
First Use In Commerce DateMonday, June 18, 1979

Trademark Owner History


Party NameBristol-Myers Company
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressNew York, NY 10022

Party NameBristol-Myers Company
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressNew York, NY 10022

Party NameBristol-Myers Company
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressNew York, NY 10022

Trademark Events


Event DateEvent Description
Wednesday, October 21, 1987CANCELLED SEC. 8 (6-YR)
Tuesday, April 21, 1981REGISTERED-PRINCIPAL REGISTER
Tuesday, January 27, 1981PUBLISHED FOR OPPOSITION