| Serial Number | 86640006 |
| Word Mark | YOUR LIPS BUT BETTER |
| Filing Date | Saturday, May 23, 2015 |
| Status | 800 - REGISTERED AND RENEWED |
| Status Date | Wednesday, August 20, 2025 |
| Registration Number | 4836912 |
| Registration Date | Tuesday, October 20, 2015 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 4, 2015 |
| Goods and Services | Cosmetics and make-up [ ; Non-medicated skin care preparations ] |
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Saturday, May 30, 2015 |
| Primary Code | 003 |
| First Use Anywhere Date | Monday, October 31, 2011 |
| First Use In Commerce Date | Monday, October 31, 2011 |
| Party Name | L'OREAL USA S/D, INC. |
| Party Type | 32 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10001 |
| Party Name | L'OREAL USA CREATIVE, INC. |
| Party Type | 31 - New Owner After Registration |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK, NY 10001 |
| Party Name | IT COSMETICS, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Jersey City, NJ 07310 |
| Party Name | IT COSMETICS, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Jersey City, NJ 07310 |
| Party Name | IT COSMETICS, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Jersey City, NJ 07310 |
| Event Date | Event Description |
| Saturday, May 30, 2015 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, June 23, 2015 | ASSIGNED TO EXAMINER |
| Wednesday, May 27, 2015 | NEW APPLICATION ENTERED |
| Wednesday, June 24, 2015 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, August 4, 2015 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Wednesday, August 26, 2015 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Wednesday, October 5, 2016 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |
| Tuesday, August 15, 2017 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Tuesday, August 15, 2017 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Wednesday, July 15, 2015 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 4, 2015 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 20, 2015 | REGISTERED-PRINCIPAL REGISTER |
| Wednesday, September 7, 2016 | ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY |
| Tuesday, April 8, 2025 | TEAS SECTION 8 & 9 RECEIVED |
| Wednesday, August 20, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, August 20, 2025 | REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED |
| Wednesday, August 20, 2025 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Wednesday, August 20, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED |
| Sunday, October 20, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Thursday, September 23, 2021 | TEAS SECTION 8 & 15 RECEIVED |
| Monday, December 27, 2021 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, December 27, 2021 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Monday, December 27, 2021 | NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED |
| Wednesday, January 31, 2024 | AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP |