YOU'LL KNOW IT WHEN YOU EAT IT Trademark
Trademark Overview
On Tuesday, April 23, 2024, a trademark application was filed for YOU'LL KNOW IT WHEN YOU EAT IT with the United States Patent and Trademark Office. The USPTO has given the YOU'LL KNOW IT WHEN YOU EAT IT trademark a serial number of 98513979. The federal status of this trademark filing is SU - NON-FINAL ACTION - MAILED as of Friday, January 9, 2026. This trademark is owned by CAVA HOLDING COMPANY. The YOU'LL KNOW IT WHEN YOU EAT IT trademark is filed in the Restaurant & Hotel Services category with the following description:
Bar services; Catering services; Restaurant services
General Information
| Serial Number | 98513979 |
| Word Mark | YOU'LL KNOW IT WHEN YOU EAT IT |
| Filing Date | Tuesday, April 23, 2024 |
| Status | 807 - SU - NON-FINAL ACTION - MAILED |
| Status Date | Friday, January 9, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, December 3, 2024 |
Trademark Statements
| Pseudo Mark | YOU WILL KNOW IT WHEN YOU EAT IT |
| Goods and Services | Bar services; Catering services; Restaurant services |
Classification Information
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Tuesday, April 23, 2024 |
| Primary Code | 043 |
| First Use Anywhere Date | Thursday, March 31, 2022 |
| First Use In Commerce Date | Thursday, March 31, 2022 |
Trademark Owner History
| Party Name | CAVA HOLDING COMPANY |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | Washington, DC 20016 |
| Party Name | CAVA HOLDING COMPANY |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | Washington, DC 20016 |
Trademark Events
| Event Date | Event Description |
| Tuesday, April 23, 2024 | NEW APPLICATION ENTERED |
| Friday, October 11, 2024 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Wednesday, November 6, 2024 | ASSIGNED TO EXAMINER |
| Thursday, November 7, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, November 27, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, December 3, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, December 3, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, January 14, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Monday, June 16, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Friday, December 12, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, June 16, 2025 | USE AMENDMENT FILED |
| Friday, December 12, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
| Friday, January 9, 2026 | SU - NON-FINAL ACTION - WRITTEN |
| Friday, January 9, 2026 | NON-FINAL ACTION E-MAILED |
| Friday, January 9, 2026 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |