| Serial Number | 78381904 |
| Word Mark | YOU CAN IMAGINE, BUILD AND PLAY... THE ELLO WAY! |
| Filing Date | Wednesday, March 10, 2004 |
| Status | 602 - ABANDONED - FAILURE TO RESPOND OR LATE RESPONSE |
| Status Date | Sunday, May 15, 2005 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
| Goods and Services | TOYS, GAMES AND PLAYTHINGS |
| Goods and Services | PROMOTING GOODS, NAMELY, TOY, GAMES AND PLAYTHINGS, BY PREPARING AND PLACING WEB SITE, TELEVISION AND RADIO ADVERTISEMENTS; BY PREPARING AND PLACING ADVERTISEMENTS IN NEWSPAPERS, MAGAZINES AND THROUGH THE DISTRIBUTION OF IN-STORE DISCOUNT COUPONS |
| International Class | 028 - Games and playthings; gymnastic and sporting articles not included in other classes; decorations for Christmas trees. |
| US Class Codes | 022, 023, 038, 050 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, March 25, 2004 |
| Primary Code | 028 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, March 25, 2004 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| Party Name | MATTEL, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | EL SEGUNDO, CA 902455012 |
| Event Date | Event Description |
| Monday, May 16, 2005 | ABANDONMENT NOTICE MAILED - FAILURE TO RESPOND |
| Sunday, May 15, 2005 | ABANDONMENT - FAILURE TO RESPOND OR LATE RESPONSE |
| Friday, September 24, 2004 | NON-FINAL ACTION MAILED |
| Friday, September 24, 2004 | NON-FINAL ACTION WRITTEN |
| Thursday, September 23, 2004 | ASSIGNED TO EXAMINER |
| Thursday, March 25, 2004 | NEW APPLICATION ENTERED IN TRAM |