YOU BUILT THE BUSINESS. NOW SHAPE YOUR LEGACY. Trademark
Trademark Overview
On Friday, March 20, 2026, a trademark application was filed for YOU BUILT THE BUSINESS. NOW SHAPE YOUR LEGACY. with the United States Patent and Trademark Office. The USPTO has given the YOU BUILT THE BUSINESS. NOW SHAPE YOUR LEGACY. trademark a serial number of 99715004. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Friday, March 20, 2026. This trademark is owned by Excendio LLC. The YOU BUILT THE BUSINESS. NOW SHAPE YOUR LEGACY. trademark is filed in the Advertising, Business and Retail Services and Insurance & Financial Services categories with the following description:
Financial consulting and advising in the field of mergers and acquisitions; Business brokerage services and related consulting pertaining to business sales, mergers, acquisitions and business valuations
Acquisition and merger consultation
General Information
| Serial Number | 99715004 |
| Word Mark | YOU BUILT THE BUSINESS. NOW SHAPE YOUR LEGACY. |
| Filing Date | Friday, March 20, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Friday, March 20, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Pseudo Mark | YOU BUILT THE BUSINESS NOW SHAPE YOUR LEGACY |
| Goods and Services | Financial consulting and advising in the field of mergers and acquisitions; Business brokerage services and related consulting pertaining to business sales, mergers, acquisitions and business valuations |
| Goods and Services | Acquisition and merger consultation |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, March 20, 2026 |
| Primary Code | 035 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
| International Class | 036 - Insurance; financial affairs; monetary affairs; real estate affairs. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, March 20, 2026 |
| Primary Code | 036 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | Excendio LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Grand Rapids, MI 49546
US |
Trademark Events
| Event Date | Event Description |
| Friday, March 20, 2026 | NEW APPLICATION ENTERED |
| Friday, March 20, 2026 | APPLICATION FILING RECEIPT MAILED |
