ÈYES ARE THE STORY Trademark
Trademark Overview
On Tuesday, May 5, 2020, a trademark application was filed for ÈYES ARE THE STORY with the United States Patent and Trademark Office. The USPTO has given the ÈYES ARE THE STORY trademark a serial number of 88900908. The federal status of this trademark filing is REGISTERED as of Tuesday, June 22, 2021. This trademark is owned by Essiri, LLC. The ÈYES ARE THE STORY trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Cosmetics and makeup; cosmetics, namely, eye makeup formulated for use by individuals with sensitive or dry eyes or contact lens wearers; non-medicated eyelid cleansing wipes impregnated with cleanser and formulated for use by individuals with sensitive or dry eyes or contact lens wearers; makeup remover and makeup remover wipes impregnated with makeup remover formulated for use by individuals with sensitive or dry eyes or contact lens wearers; face wash formulated for use by individuals with sensitive or dry eyes or contact lens wearers; non-medicated hydrating serum for use around the eyes for use by individuals with sensitive or dry eyes or contact lens wearers; non-medicated cream for use around the eyes for use by individuals with sensitive or dry eyes or contact lens wearers; non-medicated skin care preparations, namely, facials mists and eye mists; eye gels; eye masks being a preparation; eye lotions; eye makeup remover; non-mediated eye washes; under-eye enhancers; eye shadow; ...

General Information
| Serial Number | 88900908 |
| Word Mark | ÈYES ARE THE STORY |
| Filing Date | Tuesday, May 5, 2020 |
| Status | 700 - REGISTERED |
| Status Date | Tuesday, June 22, 2021 |
| Registration Number | 6397855 |
| Registration Date | Tuesday, June 22, 2021 |
| Mark Drawing | 5000 - Drawing with word(s) / letter(s) / number(s) in Stylized form |
| Published for Opposition Date | Tuesday, September 8, 2020 |
Trademark Statements
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Description of Mark | The mark consists of the wording "ÈYES ARE THE STORY" presented in a pyramid format consisting of five rows, with "È" in the top row, "YE" in the second row, "SAR" in the third row, "ETHE" in the fourth row and "STORY" in the bottom row, all in capital letters in bold font that decreases in size from the top row to the bottom row. The wording in the mark looks like wording on an eye chart. The shaded background is not claimed as a feature of the mark. |
| Goods and Services | Cosmetics and makeup; cosmetics, namely, eye makeup formulated for use by individuals with sensitive or dry eyes or contact lens wearers; non-medicated eyelid cleansing wipes impregnated with cleanser and formulated for use by individuals with sensitive or dry eyes or contact lens wearers; makeup remover and makeup remover wipes impregnated with makeup remover formulated for use by individuals with sensitive or dry eyes or contact lens wearers; face wash formulated for use by individuals with sensitive or dry eyes or contact lens wearers; non-medicated hydrating serum for use around the eyes for use by individuals with sensitive or dry eyes or contact lens wearers; non-medicated cream for use around the eyes for use by individuals with sensitive or dry eyes or contact lens wearers; non-medicated skin care preparations, namely, facials mists and eye mists; eye gels; eye masks being a preparation; eye lotions; eye makeup remover; non-mediated eye washes; under-eye enhancers; eye shadow; eyeliner; mascara |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Friday, May 15, 2020 |
| Primary Code | 003 |
| First Use Anywhere Date | Sunday, March 29, 2020 |
| First Use In Commerce Date | Sunday, March 29, 2020 |
Trademark Owner History
| Party Name | Essiri, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Boston, MA 02109 |
| Party Name | Essiri, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Boston, MA 02109 |
| Party Name | Essiri, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Boston, MA 02109 |
Trademark Events
| Event Date | Event Description |
| Tuesday, June 22, 2021 | REGISTERED-PRINCIPAL REGISTER |
| Monday, May 24, 2021 | ASSIGNED TO EXAMINER |
| Saturday, May 15, 2021 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Friday, May 14, 2021 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Thursday, May 13, 2021 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, May 3, 2021 | USE AMENDMENT FILED |
| Thursday, May 13, 2021 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, May 3, 2021 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, November 3, 2020 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, September 8, 2020 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, September 8, 2020 | PUBLISHED FOR OPPOSITION |
| Wednesday, August 19, 2020 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Thursday, August 6, 2020 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Thursday, August 6, 2020 | EXAMINER'S AMENDMENT ENTERED |
| Thursday, August 6, 2020 | NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED |
| Thursday, August 6, 2020 | EXAMINERS AMENDMENT E-MAILED |
| Thursday, August 6, 2020 | EXAMINERS AMENDMENT -WRITTEN |
| Thursday, July 30, 2020 | ASSIGNED TO EXAMINER |
| Friday, May 15, 2020 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, May 8, 2020 | NEW APPLICATION ENTERED IN TRAM |