Trademark Overview
On Tuesday, October 29, 2024, a trademark application was filed for XPERIMENTS with the United States Patent and Trademark Office. The USPTO has given the XPERIMENTS trademark a serial number of 98826918. The federal status of this trademark filing is RESPONSE AFTER NON-FINAL ACTION - ENTERED as of Thursday, June 26, 2025. This trademark is owned by Convert Insights, Inc.. The XPERIMENTS trademark is filed in the Computer & Software Products & Electrical & Scientific Products and Computer & Software Services & Scientific Services categories with the following description:
Downloadable software in the nature of a mobile application for conducting business marketing experiments, in the nature of A/B testing, multivariate testing, multipage experiments, painted door experiments to gauge user interest in products, feature flagging to test different versions of marketing campaign to enable data-driven marketing optimization, and market definition deployment to reporting databases
Software as a service (SaaS) services featuring digital marketing software that enables users to conduct A/B testing, multivariate testing, personalization in the nature of tailoring marketing efforts to individual customers based on their data, preferences, and behaviors, content targeting, behavioral targeting, and segmentation of markets based on demographics; Providing temporary use of non-downloadable, cloud-based software for tracking, monitoring, and analyzing website visitor behavior using statistical methods to improve conversion rate optimization, for use in business marketing experiments in the nature of A/B testing, multivariate tests, multipage experiments, painted door experiments to gauge user interest in products, feature flagging to test different versions of marketing campaign to enable data-driven marketing optimization, and market definition deployment to reporting databases
