WTF Trademark

Trademark Overview


On Friday, November 12, 2021, a trademark application was filed for WTF with the United States Patent and Trademark Office. The USPTO has given the WTF trademark a serial number of 97122489. The federal status of this trademark filing is NON-FINAL ACTION - MAILED as of Wednesday, January 14, 2026. This trademark is owned by WHAT THE FINANCIAL INC.. The WTF trademark is filed in the Insurance & Financial Services and Education & Entertainment Services categories with the following description:

Financial services, namely, mortgage planning; Financial investment advisory services specifically as it pertains to assisting customers purchase homes and obtain mortgages; Real estate consultancy; Real estate investment consultancy

Coaching in the field of real estate planning and mortgage planning; Educational services, namely, conducting in-person and online classes, courses, seminars and workshops in the field of real estate planning and mortgage planning
wtf

General Information


Serial Number97122489
Word MarkWTF
Filing DateFriday, November 12, 2021
Status641 - NON-FINAL ACTION - MAILED
Status DateWednesday, January 14, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s)
Published for Opposition DateNOT AVAILABLE

Trademark Statements


Goods and ServicesFinancial services, namely, mortgage planning; Financial investment advisory services specifically as it pertains to assisting customers purchase homes and obtain mortgages; Real estate consultancy; Real estate investment consultancy
Description of MarkThe mark consists of the letters "W", "T", and "F" which are in black with a pink graph arrow which goes through the letters diagonally from the bottom left corner to the top right corner with the arrowhead pointing up above the "F". The color white is not claimed as a feature of the mark and merely represents background or transparent areas.
Indication of Colors claimedThe color(s) pink and black is/are claimed as a feature of the mark.
Goods and ServicesCoaching in the field of real estate planning and mortgage planning; Educational services, namely, conducting in-person and online classes, courses, seminars and workshops in the field of real estate planning and mortgage planning

Classification Information


International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, November 18, 2021
Primary Code036
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

International Class041 - Education; providing of training; entertainment; sporting and cultural activities.
US Class Codes100, 101, 107
Class Status Code6 - Active
Class Status DateThursday, November 18, 2021
Primary Code041
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameWHAT THE FINANCIAL INC.
Party Type11 - New Owner Before Publication
Legal Entity Type03 - Corporation
AddressMISSISSAUGA, ONTARIO L4Z 1S1
CA

Party NameNOT AVAILABLE
Party Type10 - Original Applicant
Legal Entity Type01 - Individual
AddressEtobicoke, Ontario M9A4B7
CA

Trademark Events


Event DateEvent Description
Tuesday, November 16, 2021NEW APPLICATION ENTERED
Thursday, November 18, 2021NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Friday, November 19, 2021NOTICE OF DESIGN SEARCH CODE E-MAILED
Wednesday, August 24, 2022ASSIGNED TO EXAMINER
Tuesday, August 30, 2022NON-FINAL ACTION WRITTEN
Tuesday, August 30, 2022NON-FINAL ACTION E-MAILED
Tuesday, August 30, 2022NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, February 15, 2023TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, February 15, 2023ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, February 15, 2023TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Wednesday, February 15, 2023TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, February 28, 2023TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, February 28, 2023CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, March 1, 2023TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, April 17, 2023SUSPENSION LETTER WRITTEN
Monday, April 17, 2023LETTER OF SUSPENSION E-MAILED
Monday, April 17, 2023NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Friday, December 22, 2023SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Wednesday, December 27, 2023SUSPENSION INQUIRY WRITTEN
Wednesday, December 27, 2023INQUIRY TO SUSPENSION E-MAILED
Wednesday, December 27, 2023NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED
Wednesday, March 20, 2024AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, March 25, 2024TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Monday, March 25, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Monday, March 25, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, May 21, 2024SUSPENSION LETTER WRITTEN
Tuesday, May 21, 2024LETTER OF SUSPENSION E-MAILED
Tuesday, May 21, 2024NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Friday, January 31, 2025SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Friday, August 15, 2025SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Tuesday, September 23, 2025SUSPENSION INQUIRY WRITTEN
Tuesday, September 23, 2025INQUIRY TO SUSPENSION E-MAILED
Tuesday, September 23, 2025NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED
Friday, December 5, 2025TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Wednesday, December 17, 2025ASSIGNED TO LIE
Wednesday, December 17, 2025CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, December 17, 2025TEAS/EMAIL CORRESPONDENCE ENTERED
Wednesday, January 14, 2026NON-FINAL ACTION WRITTEN
Wednesday, January 14, 2026NON-FINAL ACTION E-MAILED
Wednesday, January 14, 2026NOTIFICATION OF NON-FINAL ACTION E-MAILED