WORK, LOVE, PLAY Trademark

Trademark Overview


On Monday, June 3, 2013, a trademark application was filed for WORK, LOVE, PLAY with the United States Patent and Trademark Office. The USPTO has given the WORK, LOVE, PLAY trademark a serial number of 85948531. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, August 15, 2025. This trademark is owned by ABD Insurance and Financial Services, Inc.. The WORK, LOVE, PLAY trademark is filed in the Advertising, Business and Retail Services and Insurance & Financial Services categories with the following description:

Insurance agencies; financial advisory and consulting services; administration of financial plans and financial administration of retirement plans; insurance underwriting consultation; insurance brokerage; financial risk management; processing, administering and managing employee benefit plans concerning insurance and finance; investment brokerage services

Administering employee retention programs; advertising and marketing; consulting services in the field of employee retention; outsourcing services and consulting services in connection therewith; business risk management; human resource consulting; human capital management outsourcing services, namely, human resource management and development concerning employee retention, career growth, and increased productivity for employees and employers
work, love, play

General Information


Serial Number85948531
Word MarkWORK, LOVE, PLAY
Filing DateMonday, June 3, 2013
Status800 - REGISTERED AND RENEWED
Status DateFriday, August 15, 2025
Registration Number4720765
Registration DateTuesday, April 14, 2015
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, June 3, 2014

Trademark Statements


Goods and ServicesInsurance agencies; financial advisory and consulting services; administration of financial plans and financial administration of retirement plans; insurance underwriting consultation; insurance brokerage; financial risk management; processing, administering and managing employee benefit plans concerning insurance and finance; investment brokerage services
Goods and ServicesAdministering employee retention programs; advertising and marketing; consulting services in the field of employee retention; outsourcing services and consulting services in connection therewith; business risk management; human resource consulting; human capital management outsourcing services, namely, human resource management and development concerning employee retention, career growth, and increased productivity for employees and employers

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, June 12, 2013
Primary Code035
First Use Anywhere DateSunday, December 1, 2013
First Use In Commerce DateSunday, December 1, 2013

International Class036 - Insurance; financial affairs; monetary affairs; real estate affairs.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateWednesday, June 12, 2013
Primary Code036
First Use Anywhere DateSunday, December 1, 2013
First Use In Commerce DateSunday, December 1, 2013

Trademark Owner History


Party NameABD Insurance and Financial Services, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSan Mateo, CA 94403

Party NameABD Insurance and Financial Services, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressRedwood City, CA 94063

Party NameABD Insurance and Financial Services, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressRedwood City, CA 94063

Trademark Events


Event DateEvent Description
Wednesday, June 12, 2013NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Thursday, June 6, 2013NEW APPLICATION ENTERED
Tuesday, April 1, 2014NOTIFICATION OF FINAL REFUSAL EMAILED
Tuesday, September 17, 2013ASSIGNED TO EXAMINER
Tuesday, September 17, 2013NON-FINAL ACTION WRITTEN
Tuesday, September 17, 2013NON-FINAL ACTION E-MAILED
Tuesday, September 17, 2013NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, March 11, 2014TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, March 11, 2014CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, March 12, 2014TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, April 1, 2014FINAL REFUSAL WRITTEN
Tuesday, April 1, 2014FINAL REFUSAL E-MAILED
Thursday, April 3, 2014EXAMINER'S AMENDMENT ENTERED
Thursday, April 3, 2014EXAMINERS AMENDMENT -WRITTEN
Thursday, April 3, 2014EXAMINERS AMENDMENT E-MAILED
Thursday, April 3, 2014NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Tuesday, June 3, 2014OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Thursday, April 3, 2014APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, April 25, 2014ASSIGNED TO LIE
Saturday, April 26, 2014LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, May 14, 2014NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, June 3, 2014PUBLISHED FOR OPPOSITION
Thursday, March 5, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Tuesday, March 10, 2015NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Tuesday, July 29, 2014NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, January 20, 2015TEAS STATEMENT OF USE RECEIVED
Tuesday, January 20, 2015SOU TEAS EXTENSION RECEIVED
Tuesday, January 20, 2015SOU EXTENSION 1 FILED
Tuesday, January 20, 2015USE AMENDMENT FILED
Monday, March 9, 2015SOU EXTENSION 1 GRANTED
Monday, March 9, 2015STATEMENT OF USE PROCESSING COMPLETE
Thursday, March 5, 2015CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, October 28, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, October 28, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, August 10, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Thursday, March 12, 2015ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, March 13, 2015NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, April 14, 2015REGISTERED-PRINCIPAL REGISTER
Tuesday, April 14, 2020COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Tuesday, April 13, 2021TEAS SECTION 8 & 15 RECEIVED
Tuesday, August 10, 2021CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Tuesday, August 10, 2021REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Friday, August 15, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, August 15, 2025REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Friday, August 15, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, August 15, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Tuesday, April 1, 2025TEAS SECTION 8 & 9 RECEIVED
Sunday, April 14, 2024COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED