WLAC LMA WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP EST. 1963 Trademark
Trademark Overview
On Monday, September 11, 2023, a trademark application was filed for WLAC LMA WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP EST. 1963 with the United States Patent and Trademark Office. The USPTO has given the WLAC LMA WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP EST. 1963 trademark a serial number of 98173342. The federal status of this trademark filing is SU - REGISTRATION REVIEW COMPLETE as of Tuesday, July 15, 2025. This trademark is owned by LIVESTOCK MARKETING ASSOCIATION. The WLAC LMA WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP EST. 1963 trademark is filed in the Advertising, Business and Retail Services and Education & Entertainment Services categories with the following description:
Organizing and holding livestock auctioneer competitions
Organizing and holding livestock auctioneer conventions for business purposes
General Information
| Serial Number | 98173342 |
| Word Mark | WLAC LMA WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP EST. 1963 |
| Filing Date | Monday, September 11, 2023 |
| Status | 819 - SU - REGISTRATION REVIEW COMPLETE |
| Status Date | Tuesday, July 15, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 3 - Illustration: Drawing or design which also includes word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, September 17, 2024 |
Trademark Statements
| Goods and Services | Organizing and holding livestock auctioneer competitions |
| Description of Mark | The mark consists of a black and white depiction of a shadowed man wearing a hat and gesturing behind the words "EST. 1963 WLAC LMA" in white and the letter "A" is removed from "WLAC" and replaced with the LMA designed as a triangle shape with a rounded point at the top with the letters "LMA" at the bottom of the triangle and an image of an eagle in the middle of the triangle, and to the right edge above the letter "C" are the letters and numbers "EST. 1963" in white, and the words "WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP" in white underneath the shadowed man. |
| Pseudo Mark | WLAC LIVESTOCK MARKETING ASSOCIATION WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP EST ONE NINE SIX THREE; WLAC LIVESTOCK MARKETING ASSOCIATION WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP EST NINETEEN SIXTY THREE; WLAC LIVESTOCK MARKETING ASSOCIATION WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP EST ONE THOUSAND NINE HUNDRED SIXTY THREE |
| Section 2(f) Limitation Statement | as to "WORLD LIVESTOCK AUCTIONEER CHAMPIONSHIP" |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Organizing and holding livestock auctioneer conventions for business purposes |
| NOT AVAILABLE | "EST. 1963" and "LIVESTOCK AUCTIONEER CHAMPIONSHIP" |
Classification Information
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 6 - Active |
| Class Status Date | Sunday, October 1, 2023 |
| Primary Code | 035 |
| First Use Anywhere Date | Thursday, August 17, 2023 |
| First Use In Commerce Date | Thursday, August 17, 2023 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 6 - Active |
| Class Status Date | Sunday, October 1, 2023 |
| Primary Code | 041 |
| First Use Anywhere Date | Thursday, August 17, 2023 |
| First Use In Commerce Date | Thursday, August 17, 2023 |
Trademark Owner History
| Party Name | LIVESTOCK MARKETING ASSOCIATION |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 99 - Other |
| Address | Kansas City, MO 64153 |
| Party Name | LIVESTOCK MARKETING ASSOCIATION |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 99 - Other |
| Address | Kansas City, MO 64153 |
Trademark Events
| Event Date | Event Description |
| Thursday, September 14, 2023 | NEW APPLICATION ENTERED |
| Sunday, October 1, 2023 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Tuesday, October 3, 2023 | NOTICE OF DESIGN SEARCH CODE E-MAILED |
| Monday, May 6, 2024 | ASSIGNED TO EXAMINER |
| Tuesday, May 7, 2024 | NON-FINAL ACTION E-MAILED |
| Tuesday, May 7, 2024 | NOTIFICATION OF NON-FINAL ACTION E-MAILED |
| Tuesday, July 30, 2024 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Tuesday, May 7, 2024 | NON-FINAL ACTION WRITTEN |
| Tuesday, July 30, 2024 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, July 30, 2024 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Tuesday, August 13, 2024 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 28, 2024 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, September 17, 2024 | PUBLISHED FOR OPPOSITION |
| Tuesday, September 17, 2024 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, November 12, 2024 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, March 18, 2025 | TEAS STATEMENT OF USE RECEIVED |
| Tuesday, June 17, 2025 | STATEMENT OF USE PROCESSING COMPLETE |
| Tuesday, July 15, 2025 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Tuesday, July 15, 2025 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Monday, June 16, 2025 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Tuesday, March 18, 2025 | USE AMENDMENT FILED |
