WHY THE HELL NOT? Trademark
Trademark Overview
On Thursday, March 15, 2018, a trademark application was filed for WHY THE HELL NOT? with the United States Patent and Trademark Office. The USPTO has given the WHY THE HELL NOT? trademark a serial number of 87836003. The federal status of this trademark filing is SECTION 8 - ACCEPTED as of Monday, July 28, 2025. This trademark is owned by Southern Tier Brewing Company, LLC. The WHY THE HELL NOT? trademark is filed in the Light Beverage Products category with the following description:
Beer
General Information
| Serial Number | 87836003 |
| Word Mark | WHY THE HELL NOT? |
| Filing Date | Thursday, March 15, 2018 |
| Status | 701 - SECTION 8 - ACCEPTED |
| Status Date | Monday, July 28, 2025 |
| Registration Number | 5585889 |
| Registration Date | Tuesday, October 16, 2018 |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, July 31, 2018 |
Classification Information
| International Class | 032 - Beers; mineral and aerated waters and other nonalcoholic drinks; fruit drinks and fruit juices; syrups and other preparations for making beverages. |
| US Class Codes | 045, 046, 048 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, March 22, 2018 |
| Primary Code | 032 |
| First Use Anywhere Date | Monday, February 29, 2016 |
| First Use In Commerce Date | Monday, February 29, 2016 |
Trademark Owner History
| Party Name | Southern Tier Brewing Company, LLC |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lakewood, NY 14750 |
| Party Name | Southern Tier Brewing Company, LLC |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lakewood, NY 14750 |
| Party Name | Southern Tier Brewing Company, LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Lakewood, NY 14750 |
Trademark Events
| Event Date | Event Description |
| Monday, March 19, 2018 | NEW APPLICATION ENTERED |
| Wednesday, June 20, 2018 | ASSIGNED TO EXAMINER |
| Tuesday, July 31, 2018 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Thursday, April 4, 2019 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, October 16, 2023 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Wednesday, April 16, 2025 | TEAS SECTION 8 RECEIVED |
| Thursday, March 22, 2018 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Friday, June 22, 2018 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, July 11, 2018 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, July 31, 2018 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 16, 2018 | REGISTERED-PRINCIPAL REGISTER |
| Monday, July 28, 2025 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Monday, July 28, 2025 | REGISTERED - SEC. 8 (6-YR) ACCEPTED |
| Monday, July 28, 2025 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |
