WHY CHANGE A GOOD THING Trademark
Trademark Overview
On Thursday, July 24, 2025, a trademark application was filed for WHY CHANGE A GOOD THING with the United States Patent and Trademark Office. The USPTO has given the WHY CHANGE A GOOD THING trademark a serial number of 99301571. The federal status of this trademark filing is NOTICE OF ALLOWANCE - ISSUED as of Tuesday, December 16, 2025. This trademark is owned by DIAGEO NORTH AMERICA, INC.. The WHY CHANGE A GOOD THING trademark is filed in the Wines & Spirits category with the following description:
Alcoholic beverages, except beers
General Information
| Serial Number | 99301571 |
| Word Mark | WHY CHANGE A GOOD THING |
| Filing Date | Thursday, July 24, 2025 |
| Status | 688 - NOTICE OF ALLOWANCE - ISSUED |
| Status Date | Tuesday, December 16, 2025 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, October 21, 2025 |
Trademark Statements
| Goods and Services | Alcoholic beverages, except beers |
Classification Information
| International Class | 033 - Alcoholic beverages (except beers). |
| US Class Codes | 047, 049 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, July 24, 2025 |
| Primary Code | 033 |
| First Use Anywhere Date | NOT AVAILABLE |
| First Use In Commerce Date | NOT AVAILABLE |
Trademark Owner History
| Party Name | DIAGEO NORTH AMERICA, INC. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK CITY, NY 10007 |
| Party Name | DIAGEO NORTH AMERICA, INC. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | NEW YORK CITY, NY 10007 |
Trademark Events
| Event Date | Event Description |
| Thursday, July 24, 2025 | NEW APPLICATION ENTERED |
| Thursday, July 24, 2025 | APPLICATION FILING RECEIPT MAILED |
| Thursday, July 24, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, September 22, 2025 | ASSIGNED TO EXAMINER |
| Wednesday, September 24, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, October 15, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, October 21, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, October 21, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, December 16, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
