WHOLE30 Trademark

Trademark Overview


On Wednesday, February 21, 2024, a trademark application was filed for WHOLE30 with the United States Patent and Trademark Office. The USPTO has given the WHOLE30 trademark a serial number of 98415143. The federal status of this trademark filing is REGISTERED as of Tuesday, January 14, 2025. This trademark is owned by THIRTY & CO. INC.. The WHOLE30 trademark is filed in the Meat & Processed Food Products, Computer & Software Services & Scientific Services, and Restaurant & Hotel Services categories with the following description:

Meat; Cooked vegetables; Packaged meals consisting primarily of meat, fish, poultry or vegetables

Meal planning services; Subscriber-based meal planning services in digital form, accessible through the internet

Providing temporary use of a non-downloadable web application for viewing and ordering from a menu of prepared meal options and viewing meal nutritional data
whole30

General Information


Serial Number98415143
Word MarkWHOLE30
Filing DateWednesday, February 21, 2024
Status700 - REGISTERED
Status DateTuesday, January 14, 2025
Registration Number7651079
Registration DateTuesday, January 14, 2025
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 26, 2024

Trademark Statements


Goods and ServicesMeat; Cooked vegetables; Packaged meals consisting primarily of meat, fish, poultry or vegetables
Pseudo MarkWHOLE THIRTY
Pseudo MarkWHOLE THREE ZERO
Goods and ServicesMeal planning services; Subscriber-based meal planning services in digital form, accessible through the internet
Goods and ServicesProviding temporary use of a non-downloadable web application for viewing and ordering from a menu of prepared meal options and viewing meal nutritional data

Classification Information


International Class029 - Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits and vegetables; jellies, jams, compotes; eggs, milk and milk products; edible oils and fats.
US Class Codes046
Class Status Code6 - Active
Class Status DateWednesday, February 21, 2024
Primary Code029
First Use Anywhere DateWednesday, January 2, 2019
First Use In Commerce DateWednesday, January 2, 2019

International Class042 - Scientific and technological services and research and design relating thereto; industrial analysis and research services; design and development of computer hardware and software.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, February 21, 2024
Primary Code042
First Use Anywhere DateWednesday, January 2, 2019
First Use In Commerce DateWednesday, January 2, 2019

International Class043 - Services for providing food and drink; temporary accommodations.
US Class Codes100, 101
Class Status Code6 - Active
Class Status DateWednesday, February 21, 2024
Primary Code043
First Use Anywhere DateWednesday, January 2, 2019
First Use In Commerce DateWednesday, January 2, 2019

Trademark Owner History


Party NameTHIRTY & CO. INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressSALT LAKE CITY, UT 84107

Party NameTHIRTY & CO. INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressSALT LAKE CITY, UT 84107

Party NameTHIRTY & CO. INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressSALT LAKE CITY, UT 84107

Trademark Events


Event DateEvent Description
Wednesday, February 21, 2024NEW APPLICATION ENTERED
Thursday, June 27, 2024NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, September 11, 2024ASSIGNED TO EXAMINER
Friday, September 13, 2024NON-FINAL ACTION E-MAILED
Friday, September 13, 2024NOTIFICATION OF NON-FINAL ACTION E-MAILED
Wednesday, October 16, 2024CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, October 16, 2024TEAS/EMAIL CORRESPONDENCE ENTERED
Friday, September 13, 2024NON-FINAL ACTION WRITTEN
Wednesday, October 16, 2024TEAS RESPONSE TO OFFICE ACTION RECEIVED
Monday, October 21, 2024APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, November 20, 2024NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, November 26, 2024PUBLISHED FOR OPPOSITION
Tuesday, November 26, 2024OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Thursday, August 21, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Thursday, August 21, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Thursday, August 21, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Tuesday, January 14, 2025NOTICE OF REGISTRATION CONFIRMATION EMAILED
Tuesday, January 14, 2025REGISTERED-PRINCIPAL REGISTER