WHO KNEW? Trademark

Trademark Overview


On Thursday, August 28, 2025, a trademark application was filed for WHO KNEW? with the United States Patent and Trademark Office. The USPTO has given the WHO KNEW? trademark a serial number of 99363468. The federal status of this trademark filing is PUBLISHED FOR OPPOSITION as of Tuesday, March 3, 2026. This trademark is owned by Walmart Apollo, LLC. The WHO KNEW? trademark is filed in the Advertising, Business and Retail Services category with the following description:

Retail and on-line retail grocery store services; retail and on-line retail grocery store services featuring a wide variety of consumer goods of others; retail and on-line retail grocery store services featuring curbside order pickup, in-store order pickup and home delivery service; retail services, namely, administration of a discount program for enabling participants to obtain discounts on shipping services through use of a discount membership program; customer loyalty program services featuring rewards in the form of discounted shipping services and early access to retail discounts and offers; customer loyalty program services featuring a membership for unlimited free shipping of consumer goods purchased from retailer; customer loyalty program services featuring a membership for unlimited expedited shipping of consumer goods purchased from retailer; mobile retail store services featuring a wide variety of consumer goods of others
who knew?

General Information


Serial Number99363468
Word MarkWHO KNEW?
Filing DateThursday, August 28, 2025
Status686 - PUBLISHED FOR OPPOSITION
Status DateTuesday, March 3, 2026
Registration Number0000000
Registration DateNOT AVAILABLE
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, March 3, 2026

Trademark Statements


Goods and ServicesRetail and on-line retail grocery store services; retail and on-line retail grocery store services featuring a wide variety of consumer goods of others; retail and on-line retail grocery store services featuring curbside order pickup, in-store order pickup and home delivery service; retail services, namely, administration of a discount program for enabling participants to obtain discounts on shipping services through use of a discount membership program; customer loyalty program services featuring rewards in the form of discounted shipping services and early access to retail discounts and offers; customer loyalty program services featuring a membership for unlimited free shipping of consumer goods purchased from retailer; customer loyalty program services featuring a membership for unlimited expedited shipping of consumer goods purchased from retailer; mobile retail store services featuring a wide variety of consumer goods of others

Classification Information


International Class035 - Advertising; business management; business administration; office functions.
US Class Codes100, 101, 102
Class Status Code6 - Active
Class Status DateThursday, August 28, 2025
Primary Code035
First Use Anywhere DateNOT AVAILABLE
First Use In Commerce DateNOT AVAILABLE

Trademark Owner History


Party NameWalmart Apollo, LLC
Party Type20 - Owner at Publication
Legal Entity Type16 - Limited Liability Company
AddressBentonville, AR 72716
US

Party NameWalmart Apollo, LLC
Party Type10 - Original Applicant
Legal Entity Type16 - Limited Liability Company
AddressBentonville, AR 72716
US

Trademark Events


Event DateEvent Description
Thursday, August 28, 2025NEW APPLICATION ENTERED
Thursday, August 28, 2025APPLICATION FILING RECEIPT MAILED
Friday, November 7, 2025TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, November 7, 2025APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, November 7, 2025TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, November 7, 2025ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, November 7, 2025TEAS CHANGE OF CORRESPONDENCE RECEIVED
Tuesday, January 20, 2026NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Wednesday, January 21, 2026ASSIGNED TO EXAMINER
Wednesday, February 4, 2026EXAMINERS AMENDMENT -WRITTEN
Wednesday, February 4, 2026EXAMINERS AMENDMENT E-MAILED
Wednesday, February 4, 2026NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Wednesday, February 4, 2026EXAMINER'S AMENDMENT ENTERED
Wednesday, February 4, 2026APPROVED FOR PUB - PRINCIPAL REGISTER
Wednesday, February 25, 2026NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Tuesday, March 3, 2026PUBLISHED FOR OPPOSITION
Tuesday, March 3, 2026OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED