WHITE BRILLIANCE Trademark

Trademark Overview


On Friday, January 9, 2009, a trademark application was filed for WHITE BRILLIANCE with the United States Patent and Trademark Office. The USPTO has given the WHITE BRILLIANCE trademark a serial number of 77646462. The federal status of this trademark filing is REGISTERED AND RENEWED as of Wednesday, January 13, 2021. This trademark is owned by MURAD, INC.. The WHITE BRILLIANCE trademark is filed in the Cosmetics & Cleaning Products and Pharmaceutical Products categories with the following description:

[Dietary food supplements; Vitamins]

Non-medicated skin care preparations, namely, creams, lotions, gels, toners, cleaners and peels
white brilliance

General Information


Serial Number77646462
Word MarkWHITE BRILLIANCE
Filing DateFriday, January 9, 2009
Status800 - REGISTERED AND RENEWED
Status DateWednesday, January 13, 2021
Registration Number3819248
Registration DateTuesday, July 13, 2010
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, September 8, 2009

Trademark Statements


Goods and Services[Dietary food supplements; Vitamins]
Goods and ServicesNon-medicated skin care preparations, namely, creams, lotions, gels, toners, cleaners and peels

Classification Information


International Class003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices.
US Class Codes001, 004, 006, 050, 051, 052
Class Status Code6 - Active
Class Status DateTuesday, January 13, 2009
Primary Code003
First Use Anywhere DateSunday, January 31, 2010
First Use In Commerce DateSunday, January 31, 2010

International Class005 - Pharmaceutical and veterinary preparations; sanitary preparations for medical purposes; dietetic substances adapted for medical use, food for babies; plasters, materials for dressings; material for stopping teeth, dental wax; disinfectants; preparations for destroying vermin; fungicides, herbicides.
US Class Codes006, 018, 044, 046, 051, 052
Class Status CodeB - Sec. 8 - Class(es) in a Multiple Class registration
Class Status DateFriday, July 29, 2016
Primary Code005
First Use Anywhere DateSunday, January 31, 2010
First Use In Commerce DateSunday, January 31, 2010

Trademark Owner History


Party NameUNILEVER IP HOLDINGS B.V.
Party Type33 - New Owner After Registration
Legal Entity Type26 - NOT AVAILABLE
AddressROTTERDAM 3013AL
NL

Party NameUNILEVER, N.V.
Party Type32 - New Owner After Registration
Legal Entity Type32 - NOT AVAILABLE
AddressROTTERDAM 3013 AL
NL

Party NameMURAD, LLC
Party Type31 - New Owner After Registration
Legal Entity Type16 - Limited Liability Company
AddressEL SEGUNDO, CA 90245

Party NameMURAD, INC.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressEL SEGUNDO, CA 90245

Party NameMURAD, INC.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressEl Segundo, CA 90245

Party NameMURAD, INC.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressEl Segundo, CA 90245

Trademark Events


Event DateEvent Description
Tuesday, April 21, 2009TEAS RESPONSE TO OFFICE ACTION RECEIVED
Tuesday, April 21, 2009TEAS/EMAIL CORRESPONDENCE ENTERED
Tuesday, January 13, 2009NEW APPLICATION ENTERED
Monday, February 9, 2009ASSIGNED TO EXAMINER
Wednesday, February 11, 2009NON-FINAL ACTION WRITTEN
Wednesday, February 11, 2009NON-FINAL ACTION E-MAILED
Wednesday, February 11, 2009NOTIFICATION OF NON-FINAL ACTION E-MAILED
Tuesday, April 21, 2009ASSIGNED TO LIE
Tuesday, April 21, 2009CORRESPONDENCE RECEIVED IN LAW OFFICE
Wednesday, August 19, 2009NOTICE OF PUBLICATION
Tuesday, September 8, 2009PUBLISHED FOR OPPOSITION
Tuesday, December 1, 2009NOA MAILED - SOU REQUIRED FROM APPLICANT
Tuesday, May 12, 2009FINAL REFUSAL WRITTEN
Tuesday, May 12, 2009FINAL REFUSAL E-MAILED
Tuesday, May 12, 2009NOTIFICATION OF FINAL REFUSAL EMAILED
Tuesday, June 16, 2009EXPARTE APPEAL RECEIVED AT TTAB
Tuesday, June 16, 2009EX PARTE APPEAL-INSTITUTED
Wednesday, July 15, 2009JURISDICTION RESTORED TO EXAMINING ATTORNEY
Thursday, August 6, 2009APPROVED FOR PUB - PRINCIPAL REGISTER
Thursday, August 6, 2009LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, January 6, 2010TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, May 19, 2010STATEMENT OF USE PROCESSING COMPLETE
Tuesday, June 1, 2010ASSIGNED TO LIE
Friday, June 4, 2010LAW OFFICE REGISTRATION REVIEW COMPLETED
Saturday, June 5, 2010NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Tuesday, July 13, 2010REGISTERED-PRINCIPAL REGISTER
Friday, September 5, 2014TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, September 5, 2014APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Monday, July 13, 2015COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Thursday, September 17, 2015TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, October 14, 2015AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, November 13, 2015TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, December 16, 2015ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Tuesday, May 10, 2016TEAS SECTION 8 & 15 RECEIVED
Tuesday, July 19, 2016CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, July 29, 2016REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Monday, May 3, 2010TEAS STATEMENT OF USE RECEIVED
Monday, May 3, 2010USE AMENDMENT FILED
Wednesday, May 19, 2010CASE ASSIGNED TO INTENT TO USE PARALEGAL
Wednesday, May 19, 2010ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Friday, November 13, 2015ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, July 29, 2016NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Saturday, July 13, 2019COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Monday, January 11, 2021TEAS SECTION 8 & 9 RECEIVED
Wednesday, January 13, 2021REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Wednesday, January 13, 2021REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Wednesday, January 13, 2021NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Wednesday, August 4, 2021AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Friday, December 20, 2024APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, December 20, 2024TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, December 20, 2024TEAS CHANGE OF DOMESTIC REPRESENTATIVES ADDRESS
Friday, December 20, 2024TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, December 20, 2024ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, December 20, 2024TEAS CHANGE OF CORRESPONDENCE RECEIVED
Monday, December 5, 2016NOTICE OF SUIT
Monday, December 5, 2016NOTICE OF SUIT