| Serial Number | 85467669 |
| Word Mark | WHERE YOU PLAY MATTERS |
| Filing Date | Tuesday, November 8, 2011 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, July 19, 2019 |
| Registration Number | 4262412 |
| Registration Date | Tuesday, December 18, 2012 |
| Mark Drawing | 4000 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, February 14, 2012 |
| Goods and Services | Entertainment services, namely, providing temporary use of non-downloadable video games via the internet or wireless communications networks; entertainment services, namely, providing online, non-downloadable virtual clothing, accessories, land, buildings, objects, tools, characters, and currency, for use in virtual environments created for entertainment purposes; providing an internet website portal in the field of computer games and gaming; providing information online relating to computer games and computer enhancements for games; entertainment services, namely, providing virtual environments in which users can interact through social games for recreational, leisure, or entertainment purposes; entertainment services, namely, organization of social gaming services; entertainment services, namely, providing non-downloadable audio, video and graphics to mobile communications devices via wireless networks and a global computer network; entertainment services, namely, conducting contests; on-line journals, namely, blogs featuring user-defined content regarding games, gaming, social networking, and virtual communities; providing an online magazine in the fields of mobile and wireless communications, wireless communications software, social networking, creating digital personas and avatars, mobile and online communication methods and services, video games, software, and online games; providing recognition and incentive awards whereby participants in augmented reality and social gaming can earn virtual rewards for demonstrating extraordinary skill or excellence regarding user-defined goals and group-defined goals |
| Goods and Services | Computer game software; video game software; downloadable video game software; video game software for use on mobile telephones, smart phones, pagers, mobile and hand held computers, PDAs, and other mobile and handheld communications devices; downloadable video game software for use on mobile telephones, smartphones, pagers, mobile and handheld computers, PDAs, and other mobile and handheld computers, PDAs, and other mobile and handheld communications devices; computer software, namely, software development tools for the creation of mobile and Internet applications and client interfaces; telecommunications and social networking software for use in connection with online social games and for transporting and aggregating voice, data and video communication across global computer networks; software for use on computers and mobile devices for creating virtual communities and for creating and interacting with other metagame players via digital personas and avatars; software for use on computers and mobile devices to enable uploading, posting, showing, displaying, tagging, blogging, or sharing electronic media or information regarding the fields of virtual communities, electronic gaming, entertainment and general interest via the Internet or other communications networks with third parties; downloadable virtual goods, namely, computer programs featuring clothing, accessories, land, buildings, objects, tools, characters and currency for use in online virtual worlds |
| Indication of Colors claimed | Color is not claimed as a feature of the mark. |
| Goods and Services | Advertising services, namely, promoting the goods and services of others online and via mobile and handheld wireless communications devices; arranging and conducting incentive reward programs that promote the sale of goods and services of others; promoting the exchange of information and resources between and among registered participants in the field of social gaming to achieve personally-defined and group-defined goals, pursuits and challenges in the field of social gaming and online social gaming; retail store services, accessible via the internet or wireless communications networks, featuring downloadable sound, music, image, video, and game files, books, music, toys, games, clothing, and souvenir items; retail store services, accessible via the internet or wireless communications networks, featuring virtual goods, namely, clothing, accessories, land, buildings, objects, tools, characters, and currency for use in online virtual worlds |
| International Class | 009 - Scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, signalling, checking (supervision), life-saving and teaching apparatus and instruments; apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire extinguishing apparatus. |
| US Class Codes | 021, 023, 026, 036, 038 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 19, 2019 |
| Primary Code | 009 |
| First Use Anywhere Date | Friday, September 30, 2011 |
| First Use In Commerce Date | Friday, September 30, 2011 |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 19, 2019 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, September 30, 2011 |
| First Use In Commerce Date | Friday, September 30, 2011 |
| International Class | 041 - Education; providing of training; entertainment; sporting and cultural activities. |
| US Class Codes | 100, 101, 107 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, July 19, 2019 |
| Primary Code | 041 |
| First Use Anywhere Date | Friday, September 30, 2011 |
| First Use In Commerce Date | Friday, September 30, 2011 |
| Party Name | Booyah, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94107 |
| Party Name | Booyah, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94107 |
| Party Name | Booyah, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | San Francisco, CA 94107 |
| Event Date | Event Description |
| Friday, July 19, 2019 | CANCELLED SEC. 8 (6-YR) |
| Monday, December 18, 2017 | COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED |
| Tuesday, December 18, 2012 | REGISTERED-PRINCIPAL REGISTER |
| Friday, November 16, 2012 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
| Thursday, November 15, 2012 | LAW OFFICE REGISTRATION REVIEW COMPLETED |
| Thursday, November 8, 2012 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Wednesday, October 17, 2012 | STATEMENT OF USE PROCESSING COMPLETE |
| Monday, October 15, 2012 | USE AMENDMENT FILED |
| Tuesday, October 16, 2012 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Monday, October 15, 2012 | TEAS STATEMENT OF USE RECEIVED |
| Thursday, October 11, 2012 | NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED |
| Tuesday, October 9, 2012 | SOU EXTENSION 1 GRANTED |
| Tuesday, October 9, 2012 | SOU EXTENSION 1 FILED |
| Tuesday, October 9, 2012 | TEAS EXTENSION RECEIVED |
| Tuesday, April 10, 2012 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Tuesday, February 14, 2012 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, February 14, 2012 | PUBLISHED FOR OPPOSITION |
| Wednesday, January 25, 2012 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Friday, January 6, 2012 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Friday, January 6, 2012 | ASSIGNED TO LIE |
| Thursday, December 15, 2011 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Tuesday, December 13, 2011 | ASSIGNED TO EXAMINER |
| Thursday, November 17, 2011 | TEAS CHANGE OF CORRESPONDENCE RECEIVED |
| Monday, November 14, 2011 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM |
| Friday, November 11, 2011 | NEW APPLICATION ENTERED IN TRAM |