WHERE THE JOY HAPPENS Trademark
Trademark Overview
On Thursday, April 24, 2025, a trademark application was filed for WHERE THE JOY HAPPENS with the United States Patent and Trademark Office. The USPTO has given the WHERE THE JOY HAPPENS trademark a serial number of 99153898. The federal status of this trademark filing is SU - REGISTRATION REVIEW COMPLETE as of Sunday, June 7, 2026. This trademark is owned by Choice Hotels International, Inc.. The WHERE THE JOY HAPPENS trademark is filed in the Restaurant & Hotel Services category with the following description:
Hotel and motel accommodation services; making hotel and motel reservation services for others; making online hotel and motel reservation services for others
General Information
| Serial Number | 99153898 |
| Word Mark | WHERE THE JOY HAPPENS |
| Filing Date | Thursday, April 24, 2025 |
| Status | 819 - SU - REGISTRATION REVIEW COMPLETE |
| Status Date | Sunday, June 7, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | Tuesday, August 12, 2025 |
Trademark Statements
| Goods and Services | Hotel and motel accommodation services; making hotel and motel reservation services for others; making online hotel and motel reservation services for others |
Classification Information
| International Class | 043 - Services for providing food and drink; temporary accommodations. |
| US Class Codes | 100, 101 |
| Class Status Code | 6 - Active |
| Class Status Date | Thursday, April 24, 2025 |
| Primary Code | 043 |
| First Use Anywhere Date | Saturday, May 31, 2025 |
| First Use In Commerce Date | Saturday, May 31, 2025 |
Trademark Owner History
| Party Name | Choice Hotels International, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | North Bethesda, MD 20852
US |
| Party Name | Choice Hotels International, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | North Bethesda, MD 20852
US |
Trademark Events
| Event Date | Event Description |
| Thursday, April 24, 2025 | NEW APPLICATION ENTERED |
| Thursday, April 24, 2025 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Thursday, April 24, 2025 | APPLICATION FILING RECEIPT MAILED |
| Wednesday, July 2, 2025 | ASSIGNED TO EXAMINER |
| Tuesday, July 8, 2025 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Wednesday, August 6, 2025 | NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED |
| Tuesday, August 12, 2025 | PUBLISHED FOR OPPOSITION |
| Tuesday, August 12, 2025 | OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED |
| Tuesday, October 7, 2025 | NOA E-MAILED - SOU REQUIRED FROM APPLICANT |
| Wednesday, February 18, 2026 | TEAS STATEMENT OF USE RECEIVED |
| Saturday, June 6, 2026 | CASE ASSIGNED TO INTENT TO USE PARALEGAL |
| Wednesday, February 18, 2026 | USE AMENDMENT FILED |
| Saturday, June 6, 2026 | STATEMENT OF USE PROCESSING COMPLETE |
| Sunday, June 7, 2026 | ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED |
| Sunday, June 7, 2026 | NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED |
