| Serial Number | 78281170 |
| Word Mark | WHERE THE CUSTOMER IS KING |
| Filing Date | Wednesday, July 30, 2003 |
| Status | 710 - CANCELLED - SECTION 8 |
| Status Date | Friday, August 15, 2025 |
| Registration Number | 2922766 |
| Registration Date | Tuesday, February 1, 2005 |
| Mark Drawing | 1 - Typeset: Word(s) / letter(s) / number(s) |
| Published for Opposition Date | Tuesday, November 9, 2004 |
| Goods and Services | [ Motor vehicle repair and maintenance ] |
| Goods and Services | Motor vehicle dealerships; retail store services featuring motor vehicles; retail store services and online catalog services featuring motor vehicle parts and accessories; displaying advertisements for others; dissemination of advertising for others via a global communications network; promoting the goods and services of others by providing a web site at which users can link to the web sites of others in the field of motor vehicles |
| International Class | 035 - Advertising; business management; business administration; office functions. |
| US Class Codes | 100, 101, 102 |
| Class Status Code | 2 - Sec. 8 - Entire Registration |
| Class Status Date | Friday, August 15, 2025 |
| Primary Code | 035 |
| First Use Anywhere Date | Friday, July 31, 1987 |
| First Use In Commerce Date | Friday, July 31, 1987 |
| International Class | 037 - Building construction; repair; installation services. |
| US Class Codes | 100, 103, 106 |
| Class Status Code | B - Sec. 8 - Class(es) in a Multiple Class registration |
| Class Status Date | Wednesday, August 12, 2015 |
| Primary Code | 037 |
| First Use Anywhere Date | Friday, July 31, 1987 |
| First Use In Commerce Date | Friday, July 31, 1987 |
| Party Name | La Mesa R. V. Center, Inc. |
| Party Type | 30 - Original Registrant |
| Legal Entity Type | 03 - Corporation |
| Address | San Diego, CA 92111 |
| Party Name | La Mesa R. V. Center, Inc. |
| Party Type | 20 - Owner at Publication |
| Legal Entity Type | 03 - Corporation |
| Address | San Diego, CA 92111 |
| Party Name | La Mesa R. V. Center, Inc. |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 03 - Corporation |
| Address | San Diego, CA 92111 |
| Event Date | Event Description |
| Wednesday, October 20, 2004 | NOTICE OF PUBLICATION |
| Thursday, February 12, 2004 | ASSIGNED TO EXAMINER |
| Friday, February 13, 2004 | NON-FINAL ACTION E-MAILED |
| Friday, August 6, 2004 | TEAS RESPONSE TO OFFICE ACTION RECEIVED |
| Friday, August 6, 2004 | CORRESPONDENCE RECEIVED IN LAW OFFICE |
| Wednesday, August 11, 2004 | TEAS/EMAIL CORRESPONDENCE ENTERED |
| Tuesday, August 24, 2004 | APPROVED FOR PUB - PRINCIPAL REGISTER |
| Monday, August 30, 2004 | ASSIGNED TO LIE |
| Wednesday, September 1, 2004 | LAW OFFICE PUBLICATION REVIEW COMPLETED |
| Wednesday, September 8, 2004 | CASE FILE IN TICRS |
| Tuesday, February 1, 2005 | REGISTERED-PRINCIPAL REGISTER |
| Tuesday, November 4, 2014 | POST REGISTRATION ACTION MAILED - SEC. 8 & 9 |
| Tuesday, November 9, 2004 | PUBLISHED FOR OPPOSITION |
| Friday, January 28, 2011 | TEAS SECTION 8 & 15 RECEIVED |
| Thursday, February 10, 2011 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Thursday, February 10, 2011 | REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. |
| Wednesday, September 10, 2014 | TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED |
| Wednesday, September 10, 2014 | ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED |
| Tuesday, October 21, 2014 | TEAS SECTION 8 & 9 RECEIVED |
| Tuesday, November 4, 2014 | CASE ASSIGNED TO POST REGISTRATION PARALEGAL |
| Wednesday, August 12, 2015 | REGISTERED - PARTIAL SEC. 8 (10-YR) ACCEPTED |
| Wednesday, August 12, 2015 | REGISTERED - SEC. 9 GRANTED/CHECK RECORD FOR SEC. 8 |
| Wednesday, August 12, 2015 | REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) |
| Friday, August 15, 2025 | CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9 |
| Thursday, February 1, 2024 | COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED |
| Thursday, April 23, 2015 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Friday, May 1, 2015 | POST REGISTRATION ACTION MAILED - SEC. 7 |
| Tuesday, August 11, 2015 | TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED |
| Wednesday, August 12, 2015 | NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED |