WHERE LESS IS MORE Trademark
Trademark Overview
On Monday, March 2, 2026, a trademark application was filed for WHERE LESS IS MORE with the United States Patent and Trademark Office. The USPTO has given the WHERE LESS IS MORE trademark a serial number of 99678011. The federal status of this trademark filing is NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER as of Monday, March 2, 2026. This trademark is owned by Bee You Organics LLC. The WHERE LESS IS MORE trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Cosmetics and make-up; Make-up primers; Make-up powder; Make-up foundations; Make-up preparations; Blush; Eyeliner; Eyeliner pencils; Eyeshadow; Mascara; Lip balm; Non-medicated lip balm containing beeswax; Lipstick; Bar soap; Cosmetic soaps; Beauty soap; Natural soap bars; Sunscreen; Sunscreen creams; Sunscreen preparations; Face creams; Face and body creams; Facial moisturizers; Skin moisturizer; Body butter; Body oils; Non-medicated herbal body care products, namely, body oils, salves, and lip balms; Skin and body topical lotions, creams and oils for cosmetic use; Cosmetic bath salts; Non-medicated bath salts; Antiperspirants and deodorants for personal use; Beauty serums; Serums for cosmetic purposes; Non-medicated skin serums; Non-medicated hair serums; Hair oils; Hair mousse; Non-medicated beard care preparations, namely, oils, creams, lotions, cleaners; Heat protectant sprays for hair; Perfume
General Information
| Serial Number | 99678011 |
| Word Mark | WHERE LESS IS MORE |
| Filing Date | Monday, March 2, 2026 |
| Status | 630 - NEW APPLICATION - RECORD INITIALIZED NOT ASSIGNED TO EXAMINER |
| Status Date | Monday, March 2, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Cosmetics and make-up; Make-up primers; Make-up powder; Make-up foundations; Make-up preparations; Blush; Eyeliner; Eyeliner pencils; Eyeshadow; Mascara; Lip balm; Non-medicated lip balm containing beeswax; Lipstick; Bar soap; Cosmetic soaps; Beauty soap; Natural soap bars; Sunscreen; Sunscreen creams; Sunscreen preparations; Face creams; Face and body creams; Facial moisturizers; Skin moisturizer; Body butter; Body oils; Non-medicated herbal body care products, namely, body oils, salves, and lip balms; Skin and body topical lotions, creams and oils for cosmetic use; Cosmetic bath salts; Non-medicated bath salts; Antiperspirants and deodorants for personal use; Beauty serums; Serums for cosmetic purposes; Non-medicated skin serums; Non-medicated hair serums; Hair oils; Hair mousse; Non-medicated beard care preparations, namely, oils, creams, lotions, cleaners; Heat protectant sprays for hair; Perfume |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 2, 2026 |
| Primary Code | 003 |
| First Use Anywhere Date | Sunday, February 22, 2026 |
| First Use In Commerce Date | Sunday, February 22, 2026 |
Trademark Owner History
| Party Name | Bee You Organics LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Spokane, WA 99202
US |
Trademark Events
| Event Date | Event Description |
| Monday, March 2, 2026 | NEW APPLICATION ENTERED |
| Monday, March 2, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, March 2, 2026 | APPLICATION FILING RECEIPT MAILED |
