WHERE LESS IS MORE Trademark
Trademark Overview
On Monday, March 2, 2026, a trademark application was filed for WHERE LESS IS MORE with the United States Patent and Trademark Office. The USPTO has given the WHERE LESS IS MORE trademark a serial number of 99678011. The federal status of this trademark filing is NEW APPLICATION - ASSIGNED TO EXAMINER as of Tuesday, June 16, 2026. This trademark is owned by Bee You Organics LLC. The WHERE LESS IS MORE trademark is filed in the Cosmetics & Cleaning Products category with the following description:
Cosmetics and make-up; Make-up primers; Make-up powder; Make-up foundations; Make-up preparations; Blush; Eyeliner; Eyeliner pencils; Eyeshadow; Mascara; Lip balm; Non-medicated lip balm containing beeswax; Lipstick; Bar soap; Cosmetic soaps; Beauty soap; Natural soap bars; Sunscreen; Sunscreen creams; Sunscreen preparations; Face creams; Face and body creams; Facial moisturizers; Skin moisturizer; Body butter; Body oils; Non-medicated herbal body care products, namely, body oils, salves, and lip balms; Skin and body topical lotions, creams and oils for cosmetic use; Cosmetic bath salts; Non-medicated bath salts; Antiperspirants and deodorants for personal use; Beauty serums; Serums for cosmetic purposes; Non-medicated skin serums; Non-medicated hair serums; Hair oils; Hair mousse; Non-medicated beard care preparations, namely, oils, creams, lotions, cleaners; Heat protectant sprays for hair; Perfume
General Information
| Serial Number | 99678011 |
| Word Mark | WHERE LESS IS MORE |
| Filing Date | Monday, March 2, 2026 |
| Status | 638 - NEW APPLICATION - ASSIGNED TO EXAMINER |
| Status Date | Tuesday, June 16, 2026 |
| Registration Number | 0000000 |
| Registration Date | NOT AVAILABLE |
| Mark Drawing | 4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form |
| Published for Opposition Date | NOT AVAILABLE |
Trademark Statements
| Goods and Services | Cosmetics and make-up; Make-up primers; Make-up powder; Make-up foundations; Make-up preparations; Blush; Eyeliner; Eyeliner pencils; Eyeshadow; Mascara; Lip balm; Non-medicated lip balm containing beeswax; Lipstick; Bar soap; Cosmetic soaps; Beauty soap; Natural soap bars; Sunscreen; Sunscreen creams; Sunscreen preparations; Face creams; Face and body creams; Facial moisturizers; Skin moisturizer; Body butter; Body oils; Non-medicated herbal body care products, namely, body oils, salves, and lip balms; Skin and body topical lotions, creams and oils for cosmetic use; Cosmetic bath salts; Non-medicated bath salts; Antiperspirants and deodorants for personal use; Beauty serums; Serums for cosmetic purposes; Non-medicated skin serums; Non-medicated hair serums; Hair oils; Hair mousse; Non-medicated beard care preparations, namely, oils, creams, lotions, cleaners; Heat protectant sprays for hair; Perfume |
Classification Information
| International Class | 003 - Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring and abrasive preparations; soaps; perfumery, essential oils, cosmetics, hair lotions; dentifrices. |
| US Class Codes | 001, 004, 006, 050, 051, 052 |
| Class Status Code | 6 - Active |
| Class Status Date | Monday, March 2, 2026 |
| Primary Code | 003 |
| First Use Anywhere Date | Sunday, February 22, 2026 |
| First Use In Commerce Date | Sunday, February 22, 2026 |
Trademark Owner History
| Party Name | Bee You Organics LLC |
| Party Type | 10 - Original Applicant |
| Legal Entity Type | 16 - Limited Liability Company |
| Address | Spokane, WA 99202
US |
Trademark Events
| Event Date | Event Description |
| Monday, March 2, 2026 | NEW APPLICATION ENTERED |
| Monday, March 2, 2026 | NEW APPLICATION OFFICE SUPPLIED DATA ENTERED |
| Monday, March 2, 2026 | APPLICATION FILING RECEIPT MAILED |
| Tuesday, June 16, 2026 | ASSIGNED TO EXAMINER |
