WHERE BEAUTY MEETS PERFORMANCE Trademark

Trademark Overview

On Wednesday, December 8, 2004, a trademark application was filed for WHERE BEAUTY MEETS PERFORMANCE with the United States Patent and Trademark Office. The USPTO has given the WHERE BEAUTY MEETS PERFORMANCE trademark a serial number of 78529337. The federal status of this trademark filing is REGISTERED AND RENEWED as of Friday, July 11, 2025. This trademark is owned by Shaw Industries Group, Inc.. The WHERE BEAUTY MEETS PERFORMANCE trademark is filed in the Floor Covering Products category with the following description:

Carpeting
where beauty meets performance

General Information

Serial Number78529337
Word MarkWHERE BEAUTY MEETS PERFORMANCE
Filing DateWednesday, December 8, 2004
Status800 - REGISTERED AND RENEWED
Status DateFriday, July 11, 2025
Registration Number3054099
Registration DateTuesday, January 31, 2006
Mark Drawing4 - Illustration: Drawing with word(s) / letter(s) / number(s) in Block form
Published for Opposition DateTuesday, November 8, 2005

Trademark Statements

Goods and ServicesCarpeting

Classification Information

International Class027 - Carpets, rugs, mats and matting, linoleum and other materials for covering existing floors; wall hangings (non-textile).
US Class Codes019, 020, 037, 042, 050
Class Status Code6 - Active
Class Status DateMonday, December 20, 2004
Primary Code027
First Use Anywhere DateFriday, April 8, 2005
First Use In Commerce DateFriday, April 8, 2005

Trademark Owner History

Party NameCOLUMBIA INSURANCE COMPANY
Party Type31 - New Owner After Registration
Legal Entity Type03 - Corporation
AddressOmaha, NE 681021944
Party NameShaw Industries Group, Inc.
Party Type30 - Original Registrant
Legal Entity Type03 - Corporation
AddressDalton, GA 307222128
Party NameShaw Industries Group, Inc.
Party Type20 - Owner at Publication
Legal Entity Type03 - Corporation
AddressDalton, GA 307222128
Party NameShaw Industries Group, Inc.
Party Type10 - Original Applicant
Legal Entity Type03 - Corporation
AddressDalton, GA 307222128

Trademark Events

Event DateEvent Description
Thursday, April 28, 2005TEAS/EMAIL CORRESPONDENCE ENTERED
Monday, December 20, 2004NEW APPLICATION ENTERED
Wednesday, April 13, 2005TEAS CHANGE OF OWNER ADDRESS RECEIVED
Thursday, April 14, 2005TEAS AMENDMENT OF USE RECEIVED
Thursday, April 14, 2005USE AMENDMENT FILED
Thursday, April 28, 2005AMENDMENT TO USE PROCESSING COMPLETE
Thursday, April 14, 2005CORRESPONDENCE RECEIVED IN LAW OFFICE
Tuesday, September 13, 2005LAW OFFICE PUBLICATION REVIEW COMPLETED
Wednesday, July 13, 2005ASSIGNED TO EXAMINER
Wednesday, July 13, 2005PRIORITY ACTION WRITTEN
Wednesday, July 13, 2005USE AMENDMENT ACCEPTED
Wednesday, July 13, 2005PRIORITY ACTION E-MAILED
Monday, August 29, 2005PAPER RECEIVED
Monday, August 29, 2005CORRESPONDENCE RECEIVED IN LAW OFFICE
Thursday, September 1, 2005AMENDMENT FROM APPLICANT ENTERED
Friday, September 2, 2005APPROVED FOR PUB - PRINCIPAL REGISTER
Friday, September 9, 2005ASSIGNED TO LIE
Wednesday, May 4, 2011CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Monday, February 1, 2016TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, October 19, 2005NOTICE OF PUBLICATION
Tuesday, November 8, 2005PUBLISHED FOR OPPOSITION
Tuesday, January 31, 2006REGISTERED-PRINCIPAL REGISTER
Wednesday, July 5, 2006AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Monday, April 18, 2011TEAS SECTION 8 & 15 RECEIVED
Friday, May 6, 2011REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Saturday, January 31, 2015COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Tuesday, January 5, 2016TEAS SECTION 8 & 9 RECEIVED
Monday, February 1, 2016APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Friday, October 9, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Saturday, March 12, 2016CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Saturday, March 12, 2016REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Saturday, March 12, 2016REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Saturday, March 12, 2016NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Friday, October 9, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Friday, October 9, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Friday, October 9, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Friday, October 9, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Wednesday, October 14, 2020APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Thursday, February 6, 2025TEAS SECTION 8 & 9 RECEIVED
Friday, July 11, 2025CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Friday, July 11, 2025REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Friday, July 11, 2025REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)
Wednesday, October 14, 2020TEAS CHANGE OF OWNER ADDRESS RECEIVED
Wednesday, October 14, 2020TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Wednesday, October 14, 2020ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Wednesday, October 14, 2020TEAS CHANGE OF CORRESPONDENCE RECEIVED
Friday, January 31, 2025COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Friday, July 11, 2025NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Related Keywords

performance meets beauty where carpeting